Every November, we fill up social media with family photos, pumpkin spice overload and, of course, lists of all the things for which we are thankful. November is the month of gratitude. For adult creators, however, gratitude doesn’t have to be Hallmark-sweet. It can be a little messier, a little cheekier — and a whole lot hotter.
That’s where Spanksgiving comes in. It’s the unofficial holiday where “giving thanks” meets “getting off,” and it’s a theme that adult creators can have a lot of fun with. Whether your style is lighthearted and playful, a little more commanding or somewhere in between, Spanksgiving opens the door to a whole week of promos built on indulgence, humor and connection.
Thanksgiving is already a holiday builton excess — food, naps, too much pie —so extending that indulgence intosexual pleasure feels natural.
The best part? It works for everyone. Solo performers can spin it as a celebration of self-pleasure. Couples and collabs can treat it as an excuse to feast together on camera. Those who enjoy a more dominant voice can lean into the “Be thankful, or else” angle. It’s flexible and endlessly marketable.
Spanksgiving doesn’t have to be complicated either. It can be as simple as dropping a themed bundle, like a handful of solo clips framed as a holiday “feast,” or a JOI video joking about “working up an appetite.” Even a tweet that says “Full belly, empty balls — that’s Spanksgiving” can get fans’ attention.
Gratitude lists, cheeky polls about stuffing and gravy, and silly memes about “holiday hand turkeys” are all entry points for teasing the holiday ttheme. And of course, a good tagline will do half the work for you:
- “Stuffing isn’t just for the turkey.”
- “This year I’m thankful for lube and leftovers.”
- “The gravy’s not the only thing that’s thick.”
- “Pumpkin pie isn’t the only thing getting whipped.”
- “Give thanks, get off, repeat.”
Those phrases walk the perfect line: safe enough for captions, yet dirty enough to hint at what’s behind the paywall — which is where you can deliver the real indulgence.
A Spanksgiving discount code, a limited-time “feast package” or a playful challenge where tips unlock “extra servings” gives fans the sense they’re celebrating alongside you. You can even offer short, personal thank-you custom clips where you look into the camera and say, “I’m thankful for you” — before getting a little more graphic. That mix of humor and intimacy is what makes seasonal campaigns stick.
For creators who thrive on authority, Spanksgiving offers a different flavor. Gratitude can easily double as obedience. Posts that remind fans, “Give thanks before you get off” or “Remember who fed you this feast” let you bring your domme energy into the holiday without breaking character. A simple caption like “Gratitude is mandatory. Punishment for forgetfulness will be… stuffing” lands better than any numbered list of rules because it sounds like you. It’s a wink, not a lecture.
Fans who already enjoy your strict side will love the idea of being “disciplined into appreciation.” It doesn’t have to be heavy; even a light tease about making them “earn dessert” can give Spanksgiving that dominant edge.
Partners and collabs also have room to shine. Thanksgiving is about gathering, after all, so why not market a duo scene as “sharing the feast”? Even role-play can slip into the mix: A “dinner guest who overstays their welcome” or a “chef demanding a taste test” is corny enough to be seasonal, but sexy enough to stand out. And you don’t need any outrageous costumes or props for these scenarios.
The through line here is indulgence. Thanksgiving is already a holiday built on excess — food, naps, too much pie — so extending that indulgence into sexual pleasure feels natural. Spanksgiving is just a reminder to say thank you along the way: to yourself, to your fans and to the people who make it all possible.
Spanksgiving works because it’s playful. Fans don’t expect earnest sentiment, just indulgence, humor and connection. You don’t have to overhaul your content strategy or reinvent your persona. Just give it a seasonal spin, lean into the innuendo and let fans feel like they’re part of the inside joke.
That’s really what gratitude in this business looks like: letting fans feel seen, included and invited to the table… even if the table looks more like a bed. So this November, grab your leftovers, lock the door and leave room for dessert. Spanksgiving is here, and it’s one holiday where everyone leaves satisfied.
Megan Stokes is co-founder of NMG Management, specializing in content distribution and management. As a veteran of the adult industry, she enjoys sharing the knowledge and data she has collected over time with those who seek her help.
