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Adult Industry News

Lovense, Eldorado Partner on Lush Mini Launch

Pleasure brand Lovense and adult product distributor Eldorado partnered to bring the new Lush Mini wearable egg vibrator to Salt Lake City stores on Aug. 20.

ProDx Health Launches Affiliate Program

ProDx Health has launched an affiliate program for creators and other members of the adult industry that promote its home-collection testing kits.

Lovense 'Ferri' Spotlighted on Wired.com

Lovense’s Ferri has been spotlighted on Wired.com.

Orion Debuts New Style From Cottelli Lingerie

Orion Wholesale has added a new style from its Cottelli Lingerie line.

DanaMedic Wins Euro XMA Award

DanaMedia won Best Sex Enhancement Product (Zestra Aphrodisiac) at the 2025 Euro XMA Awards.

JO Debuts Stroker-Optimized Lube

JO has introduced its new Stroker Lube, engineered for use with strokers and sleeves.

Adam & Eve, Wicked Sensual Care Bringing 'Pleasure Tour' to Katy, Texas

Adam & Eve Stores and Wicked Sensual Care's multi-city Pleasure Tour, hosted by sex educator Jessica Drake, will be in Katy on Thursday, Sept. 18.

Luxus Wins 1st Euro XMA

Luxury adult brand Luxus, which is part of Kiiroo and only launched earlier this year, has won Best Couples Sex Toy at the 2025 Euro XMAs.

Williams Trading, Micro-Journey Sign East Coast Distro Deal

Williams Trading Co. has signed a deal to distribute wellness brand Micro-Journey's Mushroom Tablets on the East Coast.

Lightning Star World Debuts Aubrey Kate Stroker, Dildo

Pleasure brand Lightning Star World has introduced its new Aubrey Kate Collection.

B-Vibe '360 Plug' Spotlighted on Wired.com

B-Vibe’s 360 Plug has been spotlighted on Wired.com.

ULoversDoll Carrying New Fanreal Skin Texture Upgraded Dolls

ULoversDoll is now carrying the Fanreal dolls featuring the company's new Real Skin Texture Upgrade.

Honey Play Box, Planned Parenthood Arizona Partner for 'Just the Tip' Wellness Workshop

Honey Play Box and Planned Parenthood Arizona recently partnered for “Just the Tip: A Pleasure-Based Workshop.”

Je Joue Names Ian Kulp Head of Global Wholesale, Brand

Pleasure brand Je Joue has appointed Ian Kulp as its new head of global wholesale and brand.

A Night to Remember: 2025 Euro XMAs Light Up Amsterdam

Over 1,000 of the brightest industry luminaries from across the Continent and beyond packed Theater Amsterdam on Thursday night for the 2025 Euro XMAs, adult’s biggest night in Europe.

Calvista Celebrates Next Up 2025 Turnout

Calvista is celebrating the attendee record from its recent Next Up 2025 trade roadshow in Brisbane and Sydney.

ToyChats Reveals 2025's Top Male Masturbator Toys

ToyChats has published a blog post titled "10 Best Male Masturbators of 2025."

Sportsheets Releases New Training Video for 'Peaches 'n CreaMe' Collection

Sportsheets has released its latest training video, titled "Peaches ’n CreaMe," hosted by Brand Ambassador Rin Musick.

Full Circle Names Stefanie Neumann Sales Account Executive

Pleasure brand Full Circle has appointed Stefanie Neumann as its new sales account executive.

Lovense Celebrates Nalpac Open House Appearance

Lovense is celebrating its appearance at Nalpac Open House on Aug. 25-27.

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