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Articles by Megan Stokes

opinion

Strategies for Interacting With 'Tricky' Fans

Dealing with fans can often be a mixed bag for content creators. Most fans are friendly, respectful and willing to pay for your attention. However, along with the good comes the bad — in the form of the occasional hater, boundary crosser or freeloader.

Megan Stokes ·
opinion

Tricks of the Trade for Monetizing Your DMs

To be a successful content creator, you need to wear several hats: performer, editor, copywriter and sales rep. There are several ways to make sales on your content platform profiles, but the one we’re going to focus on here is selling your content through locked DMs.

Megan Stokes ·
opinion

Basics Boot Camp for New Streamers, Creators

Success as a creator requires maximizing your visibility, expanding your audience, producing appealing content and getting the most out of that content. Let’s break down how to approach these tasks using some of the most effective tools in your creator tool belt.

Megan Stokes ·
opinion

How to Do a Year-End Review of Your Creator Business

As a small business owner, the end of year is a great time to look back on your successes and struggles, to reflect on what worked and what can be improved, and to determine your next steps in business.

Megan Stokes ·
opinion

Establishing and Maintaining an Affordable Creator Business

In the competitive world of business, sustainability and growth are pivotal, but achieving them on a budget can be challenging for startups and small enterprises. For content creators, it requires strategic planning, resourcefulness and innovative thinking — but don’t feel overwhelmed!

Megan Stokes ·
opinion

Turning Older Content Into a Lucrative Income Stream

Whether you’re a content creator or a business owner, you’ve got to understand the potential value of your archives. There are multiple ways to monetize older content. All you need to start tapping into the full power of your archives and generating revenue is the right strategy.

Megan Stokes ·
opinion

Standing Out in a Sea of Streamers

With more and more content being streamed and posted online every day, it can be difficult for creators to stand out in a sea of talent. This is especially true if you don’t have a large following already.

Megan Stokes ·
opinion

Turning Up the Heat on Summer Sales

It’s no secret that the summer months can be a slow time for sales. Fans are off on vacation or saving up for trips, and bills may be higher. With this in mind, it’s important to be proactive about attracting customers during the summer slump.

Megan Stokes ·
opinion

Tapping Into the Creator Community for Support

Some people may complain about their co-workers, but having peers around who understand your job and its challenges can create a sense of camaraderie and community. As a content creator, however, you’re often working solo, in your own private space.

Megan Stokes ·
opinion

Effectively Directing Fan Traffic From Social Media

When posting to various platforms, it’s important to be aware of your wording. Captivating, unique and compelling descriptions of your content can make the difference between someone clicking on your link or scrolling past.

Megan Stokes ·
opinion

How to Pull Off a Successful Rebrand

As time goes on, most people find that their tastes change, and their styles or interests evolve. Think of what you were like at 19, 25 and so on; I’m sure you’ll see the different ways you’ve grown over time.

Megan Stokes ·
opinion

7 Ways Creators Can Craft a Strong Marketing Campaign

A strong marketing campaign is a crucial part of building a business as a creator. And that’s what you are, a business! To be successful in advertising your brand, it is critical to have a solid marketing plan in place.

Megan Stokes ·
opinion

How Storytelling Can Really Enhance Content

Storytelling is a defining part of the human experience. As long as people have walked this world, there have been true stories that capture our history and fictional tales designed to captivate those who hear them.

Megan Stokes ·
opinion

'Embodiment' for Stronger Inner Balance

One thing we’ve seen over the past couple of years is people becoming more open about sharing their mental health experiences, more conscious of what “wellness” means in their lives, and generally more self-aware about learning when to prioritize their own needs over the demands of others.

Megan Stokes ·
opinion

Monetizing Your New Year's Resolutions

Like an avocado becoming overripe the day after you purchase it, New Year's resolutions are inevitable. The most common resolutions involve improving your life in some way, shape or form.

Megan Stokes ·
opinion

Posting Frequency, Scheduling & Stockpiling for Creators

Organization is a crucial skill for anyone who wants to be successful — especially when you’re self-employed. As a content creator, being your own boss means it’s all up to you.

Megan Stokes ·
opinion

'Train' Fans to Help You Build and Maintain a Positive Dynamic

Fan interactions can be a bit of a love/hate relationship. Obviously, you need fans in order to be successful. But sometimes they can require a lot of attention, which you may not have the bandwidth for. However, giving your fans some personal attention doesn’t have to be a daunting chore.

Megan Stokes ·
opinion

Maintaining Mental Health While Working From Home

Taking care of your mental health has always been important, but COVID-19 pushed this topic to the forefront for many people who may not have realized how much it mattered before the pandemic.

Megan Stokes ·
opinion

Eco-Friendly Tips for Content Creation

By now, we’re all familiar with being more environmentally conscious as consumers. But did you know that you can also be a conscious creator?

Megan Stokes ·
opinion

Staying Productive as a Work-From-Home Creator

As a content creator, you get to live the dream that so many have: to be your own boss. It sounds amazing… until you realize that you are solely responsible for your income.

Megan Stokes ·
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