opinion

Porn, the Indicator Industry

The obvious has once again bludgeoned me, to wit, the bulimic cycle applies to financial health as well. It also is a natural process, this pendulum swing between acute surfeit and scarcity, so one would be forgiven for thinking we should have a handle on the problem by now, but sadly and weirdly, we do not. People seem to be losing rather than refining the ability to learn from their mistakes, and instead are developing a sort of collective Alzheimer's. I include myself as a victim of the malady. I've been bingeing and purging like a mad person, and yesterday mistook my wife for a hat.

While it's understandable in an environment of uncertainty that a sense of unease should take root, it is tenfold true for the adult entertainment business, and everybody knows it. People take it as a given that sex always sells. But the really crazy thing about society's relationship with commercial pornography is the sense of warped jealousy it has for the industry and its minions because of its perceived economic advantage. It's true that there are few, if any, adult businesses or businessmen, no matter how successful they may be, that have earned the professional respect of your average Joe the MBA, but the greater truth is the extent to which those same MBA, and everyone else, all the way down to Joe The Plumber, resent that advantage.

Still, there's a sort of blind faith that at least there is one bastion of commerce that truly is immune from the ravaging forces of the marketplace, and that is the purveyance of sex. At least there used to be. Over the past year or so there have been constant smatterings of news items, blog postings and edgy articles in places like Wired and The Wall Street Journal that have breathlessly heralded the end of porn's defiant dominance. With glee, I might add. Abandoning all pretense to journalistic ambivalence, as if such a thing would even be desirable when reporting on the flesh trade, even the most veteran scribes can't suppress the opportunity to delight in the prospect of porn's potential demise.

I think some of those commentators indulge the idea because they don't really believe it is possible that any force on earth can rip the revenues from the hide of the sex industry, any more than they used to think the same about the housing industry. But the big news of the other day had a very interesting ripple effect in this very area. I'm talking about the big bailout news, the Joe Francis and Larry Flynt co-gambit to wrangle $5 billion from the federal government. Blindingly infallible, if obvious, as a PR stunt that someone was going to have to do, the oddly clumsy manner in which it was carried out did not stop it from taking on a serious life of its own.

It's not that people don't see through the scheme of a porn bailout pr stunt, and either do or don't appreciate it on that pure level. It's that the stunt is speaking a different story to them that its authors could have ever intended. Whether it is true or not doesn't matter, for the idea itself is resonating strongly with a much larger narrative about our sense of security. If the pornographers need a bailout, we are really in the shitter. Or phrased something like that.

And then there is the extent to which the industry really could catch a break, not for the millionaires but for all the average Joes. They really are hurting badly.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Legal and Business Safety for Creators at Trade Shows

As I write this, I am preparing to attend XBIZ Miami, which reminds me of attending my first trade show 20 years ago. Since then, I have met thousands of people from all over the world who were doing business — or seeking to do business — in the adult industry.

Corey D. Silverstein ·
opinion

Adding AI to Your Company's Tech Toolbox

Artificial intelligence is all the rage. Not only is AI all over the headlines, it is also top of mind for many company leadership teams, who find themselves asking, “How can this new tool help our company?”

Cathy Beardsley ·
opinion

The Ins and Outs of IP Addresses: What Website Owners Should Know

Think about your home address, the place you live. It is unique. That’s important because when you decide to invite someone over, they will need directions to find you. It’s even more important if you want a lot of visitors.

Brad Mitchell ·
trends

AI Is Coming: A Look at What's Ahead and Its Implications

The AI era has dawned, and the impact of this technology is beginning to be felt across the adult industry. We are already seeing a plethora of content, synthetic interactions and customizable avatars enabled by artificial intelligence.

Alejandro Freixes ·
opinion

Navigating Fraud Prevention in Credit Card Transactions

In the digital age, credit card transactions are essential to global commerce, providing unmatched convenience for consumers and businesses alike. With this convenience, however, comes the risk of credit card fraud, which can result in considerable financial losses and harm brand reputation.

Jonathan Corona ·
opinion

A Guide to Avoiding Scams in Hard Link Media Buying

‘If it sounds too good to be true, it probably is.” So cautionary wisdom reminds us, yet people still get scammed all the time. Fortunately, there are “red flags” you can watch for to help you identify scams and thereby avoid them.

Juicy Jay ·
opinion

The Dos and Don'ts of AI-Generated Content

AI is a hot topic. From automation to personal assistance to content generation, AI technology is already impacting our daily lives. Many industries, including adult, have had positive results using AI for customer support and marketing.

Cathy Beardsley ·
opinion

Strategic Upscaling of Non-4K Content

If content is king in adult, then technical quality is the throne upon which it sits. Technical quality drives customer acquisition and new sales, while cementing retention and long-term loyalty.

Brad Mitchell ·
profile

Hayley Davies: From New Zealand Math Nerd to Fast-Rising Adult Star

Growing up, New Zealander Hayley Davies was a proud nerd who participated in mathematics competitions against students from much higher grades. Her good looks turned out to be a kind of secret weapon, causing peers to underestimate her intellectual acumen.

Alejandro Freixes ·
profile

WIA Profile: Inka Winter

Award-winning erotic filmmaker and ForPlay Films founder Inka Winter knows what she wants her films to be, and what she doesn’t want them to be. She seeks to depict sexuality that is mindful, based in human connection and trauma-informed.

Women In Adult ·
Show More