Articles by Rebecca Weinberg
Electrostimulation Tips to Normalize Exploration, Boost Product Sales
Electrostimulation has come a long way in the BDSM world, yet it’s still often considered a taboo kink that only sadists and masochists can enjoy. That’s because most shoppers — and likely retail staff, too — are simply unfamiliar with its pleasure powers.
How to Introduce Shoppers to Shibari
As consumers’ curiosity about BDSM continues to grow, driving them to explore this kink more and more deeply, we are seeing demand for gear specific to particular activities. The market for rope play has been expanding — particularly due to interest in shibari.
How to Show Shoppers the Many Uses of Sex Position Aids
Odds are your shoppers have gotten good at finding the vibrators, strokers, lubricants and condoms they need. Over the last five years, these items have received incredible amounts of media attention, which has helped normalize their purchase and use.
The Evolution of Masturbators Continues With Diverse Offerings
The sex toy industry can move fast. Manufacturers are regularly cooking up brand new ideas as well as unveiling exciting new iterations of existing toys — sometimes multiple times a year.
Products for Improving Intimacy, Coping With Erectile Dysfunction
Erectile dysfunction is one of the most frustrating issues that people with penises experience in the bedroom. Although it is common, affecting roughly 30 million cisgender men in the U.S. alone, it is still stigmatized and considered taboo.
Why the 'G-Spot' Is More Than a Spot
When it comes to sex, pleasure and anatomy, few things are as lauded, debated, fixated on or misunderstood as the so-called G-spot. Yet for all the attention paid to it, the G-spot is often still shrouded in mystery and misinformation.
A Look at the Evolution of Ride-On Sex Machines
It’s no secret that sex toys are more mainstream than ever, but some product categories still leave shoppers feeling intimidated — or even shocked — because of their sheer power.
How Glass Is Crossing Over Into Multiple Product Categories
Glass sex toys account for some of the most eye-catching, head-turning, breathtaking adult products available today. They are not just pretty to look at, either. Glass toys offer quite a few benefits that other toy materials can’t replicate, and they look and feel uniquely luxurious.
How to Advise Shoppers on Products for Sex in the Tub or Shower
These days, folks are more sexually adventurous than ever. BDSM has gone mainstream, sex clubs are hopping and even the most reserved folks are ready to think outside the bedroom.
Tips, Toys for Exploring Advanced Anal Play
There’s no doubt about it, butt stuff has hit the big time. It may be hard to believe, but not so long ago, anal sex and related activities were considered deeply taboo.
A Look at Introductory Items for Immobilization Play
People who want to take their sex lives to the next level will wrack their brains trying to come up with new and exciting techniques or role-play scenarios they haven’t tried before.
A Look at Modern Tools, Accessories for Gender Play
Anyone who has ever seen “RuPaul’s Drag Race” is at least somewhat familiar with the concept of cross-dressing — but that doesn’t always mean people truly understand it.
How to Show Retail Customers the Fun of Fantasy Role-Play
When people are looking to spice up their sex lives, role-playing is often one of the first options they consider.
A Look at the Wide World of Strap-On Harnesses
In recent years, strap-on harnesses have become more mainstream than ever. These days, finding a comfortable harness and a compatible dildo is a breeze.
A Look at the Evolution of Blowjob Simulators
Modern sex toys come in all shapes and sizes, and sex toy manufacturers come out with innovative ideas and new iterations of existing toys multiple times a year. We see this all the time with vibrators: a design gets reworked, upgraded and expanded — and then the newest features go from “big news” to “basic features that consumers now expect” in the space of a year.
How to Help Curious Shoppers Advance to Hardcore BDSM Toys
These days, with BDSM being more popular than ever and more shoppers being BDSM-curious, retailers are stocking their shops to satisfy the demand.
How to Ease Customers Into Kinky Play With Blindfolds
What’s one of the easiest ways to turn a sexy encounter into a toe-curling scene to remember? The premise is simple: suppress one or more of someone's senses and the others become enhanced.
Retail Customer-Friendly Tips, Toys for Sensation Play
One of the most erotic ways a couple can slow down and reconnect in the bedroom is with sensation play. Although it’s often associated with BDSM, this type of play doesn’t have to be painful or intense.
Retailer Tips for Boosting Sales of Fetish Role-Playing Gear
When it comes to spicing up our sex lives, role-play can be just the ticket! By allowing us to shed our inhibitions and step out of our day-to-day identities, role-play can be one of the more effective ways to take sex from routine to mind-blowing and incredibly connecting.
A Look at Automated Pleasure Products for Prostates, Penises
Over the last two years, many of us have spent a lot of time alone, which has made a powerful impact on the sex toy industry — and given lots of people the chance to take their masturbation game to a new level.