Sportsheets

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425 results:
opinion

How Native Spanish Speakers Help Pleasure Brands Expand Across Latin America

Latin America's Spanish-speaking markets represent an exciting growth opportunity for the pleasure products industry. Across the region, conversations about sexual wellness are becoming more open, specialty retailers are expanding their assortments and shoppers are seeking products that reflect their lifestyles and values.

Rin Musick ·
profile

WIA: Kristin Zuri-Godskind Draws on Deep Expertise to Elevate Sportsheets

After 18 years in the pleasure products industry, Kristin Zuri-Godskind has experienced the business from nearly every angle. Her career has taken her through retail, merchandising, management, distribution, sales, product education and manufacturing, giving her a perspective shaped as much by the sales floor as by the relationships she has built along the way.

Ariana Rodriguez ·
trends

ANME Marks 30 Years With New Product Spotlights, Evening Festivities

The ANME Founders Show marked its 30th anniversary with a combination of new product unveilings, networking and evening gatherings that highlighted both its legacy and the latest trends driving the pleasure industry.

Ariana Rodriguez ·

LATAM in Focus: A Look at the Trends Shaping Latin America's Pleasure Products Market

Across Latin America, pleasure shoppers are looking for innovation, but winning their business requires brands to balance aspirational qualities. Consumers are watching every dollar — or peso, Brazilian real, Peruvian sol, etc. — as tariffs, exchange rates and import costs push retail prices upward.

Sportsheets Releases New Training Video for 'Signature' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the brand’s Signature Collection.

opinion

Retailer Strategies for Engaging Mature Shoppers

One of the biggest opportunities in adult retail isn’t chasing the next trend. It’s recognizing the customers who are already walking through your door and making sure they feel they belong there.

Rin Musick ·
opinion

How Industry Professionals Can Normalize Sexual Wellness Through Everyday Dialogue

Every day, store owners, managers and sales associates help customers navigate products, answer questions, solve problems and find solutions that support intimacy, pleasure, confidence and overall sexual wellness.

Rin Musick ·

Sportsheets Wins for 3rd Consecutive Time at StorErotica Awards

Sportsheets was named BDSM/Fetish Company of the Year at the 2026 StorErotica Awards, marking its third consecutive win in the category.

Sportsheets Names Emily Silva Director of Product and Merchandising

Sportsheets has appointed Emily Silva as its new director of product and merchandising.

Sportsheets Names Donavon Dartez General Manager

Sportsheets has appointed Donavon Dartez as its new general manager.

opinion

How to Respond to Public Criticism on Social Media With Clarity, Composure

Handling a public call-out on social media is one of the more uncomfortable moments a professional can face. It can feel personal, immediate and amplified in a way traditional feedback never is. Yet in today’s connected environment, these moments are not just unavoidable. They are opportunities.

Rin Musick ·

Sportsheets to Debut 'Signature' Collection at ANME

Sportsheets will introduce its new Signature collection at the ANME trade show in Burbank next month.

Nalpac Releases 2026 Summer Catalog

Nalpac has released its 80-page 2026 summer catalog, featuring hundreds of products.

opinion

How to Turn Retail Seasonal Lulls Into Sales Opportunities

For many adult retailers, summer brings a predictable change in customer behavior. Routines shift, travel increases and shopping habits become less steady.

Rin Musick ·
profile

Julie Stewart on Leading Sportsheets While Honoring Its Family Roots

When Sportsheets founder Tom Stewart retired at the start of 2020, he left the company in the capable hands of his sister, Julie Stewart. Since taking over as CEO, she has guided Sportsheets through an era of transformation, resilience and renewed purpose.

Ariana Rodriguez ·

Williams Trading Launches 2026 'Pride' Promo, Summer Catalog

Williams Trading has launched its 2026 Summer Pride promotion and catalog.

Sportsheets Releases New Training Video for 'Shadow' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the Sex & Mischief line’s Shadow Collection.

opinion

How Retailers Can Get the Most Out of Trade Shows

Trade shows offer something that catalogs and online browsing can’t match. Seeing, touching and discussing products in person gives you a better sense of how they might perform in your store.

Rin Musick ·

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

Sportsheets Releases New Training Video for 'Edge' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the company's recently expanded Edge collection.