Pleasure
Staci Cruse Builds on Pleasure Industry Experience to Guide Blush Sales
After 15 years in the pleasure industry, Staci Cruse has become skilled at distinguishing brands that merely talk about partnership from those that truly embed it into their operations.
Full Circle Debuts New Pleasure Products for 'Anal August'
Full Circle has introduced its Sparkle-LIT anal plug and My Buddy collection of rechargeable plugs.
Pleasure Pulse: The Latest Trends Shaping the Intimacy Products Market
Pleasure brands, retailers and distributors with their finger on the pulse of the market are sharing their observations on the latest trends from the past year that are driving sales.
Meet the Women Shaping the Business of Pleasure
Over the past two decades, the pleasure products industry has undergone a transformation that extends beyond product innovation. Once defined largely by novelty, stigma and male-driven narratives, the industry has steadily evolved into a sophisticated, wellness-oriented sector shaped by education, inclusivity and consumer empowerment.
Full Circle to Debut New Pleasure Products at ANME
Full Circle will introduce its new AI companion love dolls and head-equipped torso dolls at ANME trade show, running July 12-15 at the Burbank Marriott.
Eldorado Opens Preorders for 'Blō' Oral Pleasure Gel From JO
Eldorado Trading is now accepting preorders for the new Blō collection of oral pleasure gels from JO, with shipments beginning July 13.
Our Erotic Journey to Debut New App, Pleasure Products at ANME
Our Erotic Journey will introduce its new OEJ Remote App as well as six compatible new devices at ANME trade show in Burbank next month.
Tips for Building a Pleasure Brand That Lasts
Each year, promising new indie brands enter the pleasure industry with fresh, creative designs meant to enhance intimacy, wellness and self-discovery. Some are embraced by retailers and shoppers, while others fade quietly.
XBIZ Virtual Pleasure Products Trade Show Set for July 28-30
To facilitate global business between brands and buyers without the need for travel, XBIZ is pleased to reintroduce a virtual edition of its pleasure products events, set for July 28-30.
Lovense Reveals Results of 'Prostate Pleasure' Survey
Lovense has published the results of a survey on men’s reluctance to explore prostate pleasure.
How Pleasure Brands Can Capture Attention Through Press Trips
In many industries, press trips are considered desirable but optional — a bonus rather than a core element of a brand’s marketing strategy. In sexual wellness, however, they are essential.
Dr. Lori Beth Bisbey Spotlights New Shifts in Pleasure, Sexuality Among Older Adults
Dr. Lori Beth Bisbey is sharing fresh insight into the changing sexual landscape for adults over 50, pointing to a growing openness around the discussion of pleasure, menopause, and later-life intimacy.
Viben Toys Aims to Personalize Pleasure in the Affordable Luxury Market
If your customer’s sex toy collection doesn’t include a pulsating purple unicorn or a rose equipped with a tongue, it may be time to introduce them to Viben Toys.
Pleasure Chest Launches March Donation Drive in Support of Womxn, LGBTQ+ Community
Pleasure Chest has launched a March Donation Drive in support of LGBTQ+ health and womxn's reproductive rights.
Full Circle to Debut 50 Pleasure Products at Altitude Intimates
Full Circle will introduce 50 new pleasure products at the Altitude Intimates Show in Las Vegas later this month.
Meet the New Class of Pleasure Purveyors Making Waves
The sexual wellness industry has always evolved in response to cultural shifts, but the current wave of up-and-coming pleasure brands signals something deeper than trend cycles or aesthetic refreshes. These founders aren’t just launching new products; they are reframing what intimacy means, who it is for and how it fits into everyday life. Across supplements, toys, aftercare and even divination decks, a new generation of brands is closing long-ignored gaps — between pleasure and wellness, fantasy and function, science and sensuality, individuality and shared experience.
Guiding Shoppers With Clear Pleasure Education
One of the most valuable skills in pleasure retail isn’t persuasion — it’s translation. Customers often arrive curious but cautious, unsure of terminology, functions or even what questions to ask. The goal isn’t to overwhelm them with specs or explicit details, but to describe product features in a way that feels approachable, relatable and easy to imagine.
Pjur Introduces 'Man Lust' Pleasure Gel
Pjur has debuted its new Man Lust stimulating pleasure gel with spilanthol.
Carly S. of HornyStoner.com Offering Oral Pleasure Workshop in March
Ask Alita has announced that sexpert Carly S., owner of HornyStoner.com, will be hosting her first in-person workshop of 2026 with a special oral pleasure class in Ridgewood, New York.
Honey Play Box Reports Surge in Wearable Male Pleasure Tech
Honey Play Box (HPB) is reporting a strong surge in wearable male pleasure technology, which appears to be entering the mainstream as conversations around sexual wellness increase.