Pleasure
Full Circle Expands 'Pleasure Company' Vibe Collection
Full Circle has added six new vibrators to its Pleasure Company line.
A Look at the Growing Market for Pleasure-Enhancing Consumables
For decades, the sexual enhancement aisle consisted mainly of pills promising stamina, with bottles and blister packs leaning heavily into themes of masculinity, urgency and performance. The sales pitch was rarely subtle: Take this, and something bigger, harder, longer or more intense would follow.
5 Ways Pleasure Brands Can Maintain Social Media Visibility Beyond the Algorithm
The most difficult part of managing social media for pleasure brands is my archnemesis: the algorithm. I am sure most people who work in sexual wellness would agree. We are constantly navigating reduced reach, content removal and, in some cases, account bans. That can make connecting with customers feel impossible, but it is not.
How Native Spanish Speakers Help Pleasure Brands Expand Across Latin America
Latin America's Spanish-speaking markets represent an exciting growth opportunity for the pleasure products industry. Across the region, conversations about sexual wellness are becoming more open, specialty retailers are expanding their assortments and shoppers are seeking products that reflect their lifestyles and values.
JO Reports Strong Retail Demand fpr BLŌ Oral Pleasure Gel
JO has announced that it has received strong retail demand for its new purpose-built BLŌ oral pleasure gel following the product's debut at ANME in July.
Svakom Execs Discuss Female Pleasure on Spanish Radio
Svakom's Iker Pérez and Estef Palacios recently appeared on "Lovin’ You," a program on Spanish radio station Onda Cero.
LATAM in Focus: A Look at the Trends Shaping Latin America's Pleasure Products Market
Across Latin America, pleasure shoppers are looking for innovation, but winning their business requires brands to balance aspirational qualities. Consumers are watching every dollar — or peso, Brazilian real, Peruvian sol, etc. — as tariffs, exchange rates and import costs push retail prices upward.
Full Circle Brands Expands 'The Pleasure Company' Vibe Collection
Full Circle Brands has introduced four new devices from its Pleasure Company collection of vibrators and massagers.
Screaming O Debuts 'Ride the Pickle' Pleasure Ring
Screaming O has introduced its new Ride the Pickle vibrating C-ring, the latest addition to its food-themed collection.
Staci Cruse Builds on Pleasure Industry Experience to Guide Blush Sales
After 15 years in the pleasure industry, Staci Cruse has become skilled at distinguishing brands that merely talk about partnership from those that truly embed it into their operations.
Full Circle Debuts New Pleasure Products for 'Anal August'
Full Circle has introduced its Sparkle-LIT anal plug and My Buddy collection of rechargeable plugs.
Pleasure Pulse: The Latest Trends Shaping the Intimacy Products Market
Pleasure brands, retailers and distributors with their finger on the pulse of the market are sharing their observations on the latest trends from the past year that are driving sales.
Meet the Women Shaping the Business of Pleasure
Over the past two decades, the pleasure products industry has undergone a transformation that extends beyond product innovation. Once defined largely by novelty, stigma and male-driven narratives, the industry has steadily evolved into a sophisticated, wellness-oriented sector shaped by education, inclusivity and consumer empowerment.
Full Circle to Debut New Pleasure Products at ANME
Full Circle will introduce its new AI companion love dolls and head-equipped torso dolls at ANME trade show, running July 12-15 at the Burbank Marriott.
Eldorado Opens Preorders for 'Blō' Oral Pleasure Gel From JO
Eldorado Trading is now accepting preorders for the new Blō collection of oral pleasure gels from JO, with shipments beginning July 13.
Our Erotic Journey to Debut New App, Pleasure Products at ANME
Our Erotic Journey will introduce its new OEJ Remote App as well as six compatible new devices at ANME trade show in Burbank next month.
Tips for Building a Pleasure Brand That Lasts
Each year, promising new indie brands enter the pleasure industry with fresh, creative designs meant to enhance intimacy, wellness and self-discovery. Some are embraced by retailers and shoppers, while others fade quietly.
XBIZ Virtual Pleasure Products Trade Show Set for July 28-30
To facilitate global business between brands and buyers without the need for travel, XBIZ is pleased to reintroduce a virtual edition of its pleasure products events, set for July 28-30.
Lovense Reveals Results of 'Prostate Pleasure' Survey
Lovense has published the results of a survey on men’s reluctance to explore prostate pleasure.
How Pleasure Brands Can Capture Attention Through Press Trips
In many industries, press trips are considered desirable but optional — a bonus rather than a core element of a brand’s marketing strategy. In sexual wellness, however, they are essential.