Sex Work CEO Releases Survey Results on Adult Creator Community

Sex Work CEO Releases Survey Results on Adult Creator Community

LOS ANGELES — Sex Work CEO has released a report studying the adult creator community. 

The company surveyed hundreds of performers for its "2022 State of the Creator" report, breaking down creator incomes, age distribution, platform adoption and strategies used to build their businesses.

Among the findings of the survey, nearly 7% make over $250,000 per year and 55% exclusively shoot solo content.

The survey also found that financial success correlates most heavily with time in the industry.

"We’re the most talked about and least understood industry in the world," said Sex Work CEO founder MelRose Michaels. "So much of the time we’re left guessing about how much other people make, how they find fans, and what type of content sells. The data shows what our community looked like on a macro level so that we can separate fact from rumor and build successful businesses."

Michaels described the study as empowering for creators.

"Right now, we’re at the mercy of platforms when it comes to data," she said. "They show us only what they want us to see, and usually it’s a very incomplete picture in terms of analytics. Even if they shared everything they have, they still only have information on their own platform.  I put the power back in the hands of creators. I’m recruiting thousands of creators to get involved and help take back control of our businesses."

Click here to read the full report.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pre-Nominations Now Open for 2026 TEAs

The pre-nomination period for the 2026 Trans Erotica Awards (TEAs) is now open.

FSC Releases Updated Age-Verification Toolkit

The Free Speech Coalition (FSC) has announced the release of its updated age verification toolkit.

Duke Tax Joins Pineapple Support as Supporter-Level Sponsor

Duke Tax has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

UK Moving Ahead with Plan to Outlaw 'Choking' Content

The U.K. government has announced its intent to follow through on criminalizing “choking” content, a plan that was announced earlier this year.

Italy to Require Age Verification for Adult Sites

Italian media regulator AGCOM has announced that all sites and platforms hosting adult content will be required to implement age verification systems starting Nov. 12 to prevent access by users under 18.

'MILFlicious' Launches Through YourPaysitePartner

MILFlicious.com has officially launched through YourPaysitePartner (YPP).

Op-Ed: The Guardian's XBIZ Amsterdam Podcast Dismisses Creators' Experiences

British newspaper The Guardian’s podcast coverage of XBIZ Amsterdam 2025 purports to investigate the power dynamics of today’s online adult industry. Instead, it ignores creators’ voices, airs tired and outdated preconceptions about the business, and rehashes the unsupported claims of anti-pornography crusaders.

Eva Maxim, BranditScan Launch 'Killer' Promo

Eva Maxim and BranditScan have partnered for the Killer Creator Giveaway promotion.

2026 XBIZ Exec Awards Nominees for Online Industry Announced

XBIZ is pleased to announce the nominees for the online industry edition of the 2026 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony on Wednesday, Jan. 14 in conjunction with the XBIZ 2026 digital media conference.

AEBN Publishes Report on POV Trends

AEBN has published a report on POV and gonzo categories from its straight and gay theaters.

Show More