BARCELONA — ExoClick has announced the upcoming debut of several platform features aimed at affiliates.
According to the company, it will showcase the new features at the Affiliate Summit Europe in Barcelona, July 18-20, with an exclusive pre-show cocktail networking event on July 17, on the Sun Deck Terrace of the Barcelona Hotel W.
The new automation features include v2 of ExoClick’s platform API, Programmatic with RTB, ExoClick’s Ad Exchange and landing page optimization algorithms.
Also, to be detailed are exclusive high-quality traffic sources including members area traffic ad spots and email campaigns; the recently released Google compliant ad formats including native exit and interstitials, mobile interstitials, rich media billboard banners and large 900x250 footer banner.
In addition, video advertising with the in-stream video ad format that is now available as CPM as well as CPC and CPV and new in-video (VAST) formats will be discussed, as well as deep targeting by IP ranges, keywords and regional targeting.
ExoClick’s invitation only pre-show networking event at Hotel W is set for 8-11 p.m. and will serve guests with a range of cocktails and tasty tapas against a backdrop of spectacular views of Barcelona’s beach, accompanied by “chilled out” music.
A preview video can be seen here.
The company’s ad tech video news show, “The Additive,” will be filming both the cocktail event and at Affiliate World Europe, interviewing exhibitors and affiliates to get the low down on the latest affiliate marketing trends and success stories.
“Barcelona is our hometown and we are very happy that Affiliate World Europe chose our city to host this year’s event,” ExoClick CEO Benjamin Fonzé said. “We are very excited to showcase our industry leading features for affiliates and our cocktail party is the perfect way for invited show attendees to network before hitting the show floor the next day.”
ExoClick is exhibiting at Booth C35, with meetings available by emailing advertising@exoclick.com.