Brickhouse, Sandee Westgate Sign Exclusive Deal

DENVER — Mobile content provider Brickhouse Mobile has signed adult model Sandee Westgate to an exclusive multiyear deal to bring her brand of adult content to mobile devices internationally.

Westgate's library of ringtones, images and video — which include girl-girl content featuring Sandee's Girls — will be available via authorized Internet-activated mobile devices. A Sandee Westgate-branded WAP site will launch in the spring.

"I just want to thank Brickhouse Mobile for giving me the opportunity to work with them," Westgate said. "I feel they are on top of their game in the mobile industry and that this will be extremely beneficial for my career."

Brickhouse President Clinton Fayling told XBIZ that custom content, including short vignettes, will be produced especially for mobile viewing.

"We hope to better serve the mobile space to create content for the mobile screen size," Fayling told XBIZ. He also said that, because of the constraints that the mobile platform puts on video content, it's important to create new content, rather than repurpose it.

The Westgate library features original and catalog selections from more than 10,000 images and 250 video titles, and Fayling said he looks forward to making her a star in the mobile market.

"Westgate has become one of the most sought-after models in the adult entertainment industry," Fayling said. "Via her highly successful website, she is among the most downloaded models on the Internet. We are highly motivated to make her one of the most popular icons in the wireless world, too."

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