WordPress is an open source content management system. It has many features including a plugin architecture and a templating system. ASACP says it is used by more than 300 of the 10,000 biggest websites and is one of the most popular blogging apps in use today. As of September 2009, it was being used by 202 million websites worldwide.
RTA was developed by ASACP out of a need for a free, easy-to-use and internationally recognized label that designates content for adults only.
The RTA label is a unique string of meta data, which can be inserted into the computer code of any website. Parental filtering software recognizes the tag and prevents children from viewing adult content. Installing the RTA tag on a WordPress install can be somewhat complicated, so the RTA plugin takes only one click to activate.
The RTA Plugin was developed by Saguaro Digital, a web and application development firm. Saguaro Digital developed the RTA Plugin pro-bono to make it easier for webmasters to correctly label their content using just “one click.”
“No one wants a mandatory, complicated, and potentially expensive website labeling system,” ASACP CEO Joan Irvine said. “This is why ASACP created the Restricted To Adults — RTA website label. Whether for a traditional website, mobile content, or now WordPress; ASACP is dedicated to helping anyone who wants to quickly and simply label with RTA in order to prevent children from unknowingly reviewing age-restricted content.
Complete information is available at RTALabel.org.