opinion

Mobile Revenue

I came across this Web seminar today and it looks interesting...I'm going to sign up because I don't take enough classes or do enough research already, you know?!?

Bango and Yahoo! have gotten together on this one, and I see Tela Andrews from ExpressPro is one of the online 'speakers' so I know this will be good. The seminar is going to run an hour on Wednesday, 5th December at 4pm GMT (11am ET), and for those new to the mobile Web or seeking to maximize your offerings, boost revenues and ensure best practices across your mobile site, they claim this will be "your definitive guide to success on the rapidly growing mobile Web."

Topics to be covered include:
  • How you can make the most money on the mobile Web...
  • How to effectively drive traffic to your mobile site...
  • How to capitalize on Yahoo Adult Content Search...
  • How to adhere to global policies and access controls...
  • How to maximize your search listings...
  • How to track campaigns and measure results...
Sounds like one packed hour to me, and with so many questions about monetizing mobile it should be an hour well spent. In addition to Tela, other speakers include Marc Saulino, New Business Development, Bango - Bill MacLachlan, Head of Mobile Advertising Sales, Search Marketing, Yahoo! - and Anil Malhotra, SVP Marketing & Alliances, Bango.

REGISTER and Mark Your Calendar!

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