opinion

Exploring the Shift Toward Pleasure Products Designed for All Bodies

Exploring the Shift Toward Pleasure Products Designed for All Bodies

The last few years have seen a positive change in our industry, as more brands and innovators are finally prioritizing accessibility. Whether they call it inclusive design, adaptive pleasure or accessible intimacy, the aim remains the same: Pleasure should be accessible to everyone, including people with limited mobility or physical disabilities.

Of course, even before many companies began embracing that goal and shining a spotlight on the issue, the need for accessibility had already impacted our industry in a significant way. Whenever I meet a customer who uses a wheelchair or has limited mobility, our conversation often circles to the iconic sex swing. Most people don’t realize that the swing was not originally conceived as a novelty item, but rather to support people with significant mobility limitations. It was a tool for possibility, designed to provide freedom, stability and equal access to pleasure. Only later was it rebranded for the broader market. This demonstrates that we absolutely have the capacity to tackle this issue.

What excites me most about that future is the endless opportunities that come when we involve more people in our design process.

Another example of adaptability and inclusion: perimenopause and menopause. For years, lubricants evaporated too quickly or needed constant reapplication. Then some brands paused to rethink the issue and created longer-lasting lubricants not as part of a trend, but out of necessity. Again, this clearly shows what can happen when the industry listens. If a product doesn’t meet our shoppers’ needs, we address the gap through innovation.

Now, in a much-needed shift, perimenopause and menopause have finally become mainstream topics — yet accessible pleasure for people with physical impairments remains far less openly discussed. Accessibility efforts should follow the same approach: identify what’s missing, listen to those affected and develop solutions that fit.

This was very much on the agenda when I attended the recent Climax Conference in Ottawa, where accessibility was a major topic of discussion. I spoke with a woman preparing to start a practice focused on helping people with physical impairments explore sexual pleasure. Her own physical challenges motivated her to seek solutions in a space where resources are often scattered or limited.

Another woman told me about struggling to hold a vibrator for long periods, because of limited grip strength. When I asked what she missed most, she didn’t hesitate to reply: “Control. Pressure.” Pleasure wasn’t the issue — the mechanics were. After brainstorming and ruling out ideas that wouldn’t work, we settled on something simple: using a wrist brace with a firm, flat-based vibrator inserted through the thumb hole. No grip strength needed, just directional pressure. She nearly cried at the thought of taking back even a little control.

Grip-strength limitations are more common than many realize. According to the CDC, 6.8% of adults face challenges with activities that involve lifting, grasping or repetitive hand movements — the very types of motions on which many pleasure products rely. Meanwhile, one in four adults in the U.S. has some form of disability, many involving mobility, grip strength or sensory impairments. Accessibility in pleasure products is relevant to more people than we realize, and eventually, it will matter to all of us. It’s not “niche” — it’s essential.

Small remotes that get lost between couch cushions are not practical. As AI advances rapidly, we need interfaces that don’t rely on sight, like braille-based inputs, tactile command pads or voice-free systems.

For people who are deaf or hard of hearing, imagine toys that pulse with music or stim pads that create patterned sensations. 

We’re still just beginning to explore what accessible pleasure can look like. What we create next depends on whether we’re willing to listen and design beyond our own experiences. Topics like ergonomic redesigns and alternative pressure systems deserve more in-depth exploration. But accessibility doesn’t have to be complex. Often, simple ideas rooted in real needs have the greatest impact.

It’s time we create products that accommodate a wider range of bodies and abilities. Every improvement, even a small one, helps create a more inclusive future. What excites me most is the endless opportunities that come when we involve more people in our design process.

That begins with asking people what they need. They’ll tell you — and the brands that act on those answers will be the ones shaping what comes next.

Alexandra Bouchard is an account manager for BodispaB2B and Nobü Toys, blending sales know-how with a passion for people and the pleasure industry.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

How AI Is Modernizing Retail HR

With 21 locations, I’m pretty much always hiring. Unfortunately, the employment market these days can be chaotic, as candidates send out applications across dozens of job boards with a single click. For managers like me, this results in more time spent sorting through signals and static.

Zondre Watson ·
opinion

Rethinking Influencer Marketing in Sexual Wellness

Influencer marketing has evolved over the past several years, and that ripple has extended to the sexual wellness industry. The factors driving the appeal of partnering with influencers — raising awareness and expanding reach — remain just as important as they did when such partnerships first became common.

Naima Karp ·
trends

Meet the New Class of Pleasure Purveyors Making Waves

The sexual wellness industry has always evolved in response to cultural shifts, but the current wave of up-and-coming pleasure brands signals something deeper than trend cycles or aesthetic refreshes. These founders aren’t just launching new products; they are reframing what intimacy means, who it is for and how it fits into everyday life. Across supplements, toys, aftercare and even divination decks, a new generation of brands is closing long-ignored gaps — between pleasure and wellness, fantasy and function, science and sensuality, individuality and shared experience.

Ariana Rodriguez ·
profile

Viben's Kara Liburd on Building a Fulfilling Career in the Industry

“We work in an industry where trust, follow-through and service matter just as much as product quality,” declares Viben sales exec Kara Liburd. “Retailers today want analytics, marketing assets and deeper product knowledge, and brands are stepping up to provide that support.”

Colleen Godin ·
profile

WoodRocket Delivers Classic Adult Fun With a Quirky, Modern Twist

What does it take to stand out in the industry these days? How about a “Live, Laugh, Cum” keychain?

Colleen Godin ·
profile

Efren Méndez Leads LoveStore Mexico With a Community-First Approach

Fifteen years ago, Efren Méndez and a friend walked into a sex shop. They were looking for nothing more than a few items for a party. Instead, the moment altered the direction of his career, and ultimately his life.

Jackie Backman ·
opinion

Guiding Shoppers With Clear Pleasure Education

One of the most valuable skills in pleasure retail isn’t persuasion — it’s translation. Customers often arrive curious but cautious, unsure of terminology, functions or even what questions to ask. The goal isn’t to overwhelm them with specs or explicit details, but to describe product features in a way that feels approachable, relatable and easy to imagine.

Sara Gaffoor ·
opinion

High-ROI Marketing Tactics for Online Retail

In adult ecommerce, the marketing landscape never stops shifting. What succeeded brilliantly in March may seem outdated by September. When you look at the bigger picture, however patterns emerge: clear, repeatable paths to strong ROI that remain consistent even as algorithms, platforms and buyer behavior keep changing.

Hail Groo ·
opinion

A Hands-On Review of AI Camera Monitoring for Retail

Last month, I outlined the main AI-powered loss prevention options available to businesses: DIY solutions, hosted services and enterprise platforms. This time, I decided to test one out myself. I contacted a cloud video platform that integrates with Lightspeed POS and scheduled a demo.

Zondre Watson ·
opinion

Turning Fantasy Fans Into New Creature Play Shoppers

Adult “creature play” is no longer just a niche novelty. There’s even a term for this kink: teratophilia, meaning sexual attraction to monsters. A heady mix of sensory novelty, curiosity about unfamiliar bodies and potential power dynamics has made lusting after and role-playing mythological creatures more widely accepted. The erotically captivating allure of otherworldly beings has even become prevalent across pop culture, from “True Blood” and “The Shape of Water” to Guillermo Del Toro’s “Frankenstein” and “monster boyfriend” romantasy literature trending on TikTok.

Naima Karp ·
Show More