Articles by Adrian DeGus
One of the most common misconceptions in online marketing involves social media and its relationship to search rankings. The common belief is that having a lot of social followers and posting regular updates also contributes to your SEO efforts.
Search marketing is a highly competitive enterprise. You can win a tremendous amount of traffic by outcompeting just one of the top 10 ranking leaders for a particular keyword. This is the philosophy we work by at Adult SEO Partners.
When it comes to building links, experienced SEO providers know that thorough page optimization should occur prior to starting link building activity. We here at Adult SEO Partners typically perform a technical SEO audit prior to launching any link building efforts to ensure that clients get the most out of the links we earn.
Don’t believe people who claim SEO is no longer effective. Google has been rolling out countless updates, but these are all aimed to close commonly exploited loopholes.
Software specifically designed to help boost the ranking of your adult websites, and subsequently increase your traffic and revenue, should not be ignored. SEO software used to be synonymous with black hat link building, scraping and automated content generation.
The link building process can be a time-consuming one, causing many webmasters to look for ways to speed it up. If your goal is to acquire quality adult links, and it should be, you’ll find there are many aspects of link building that just take time.
Optimizing your adult website to help boost search engine rankings can be a time-consuming process. Because of this, some site operators may be tempted to use SEO tricks that, in the past, may have worked.
SEO can be a complicated topic. There’s many ways to approach site structure, keyword targeting, optimization, link building and everything else involved in preparing a website to perform well in search.
All the good domains are taken, and they have been for years. Years ago, it was possible to grab a handful of domains, throw up some simple content, link them all together and accumulate converting organic traffic. Once this became known it wasn’t long before adult companies were grabbing them by the thousands.
If your site has a blog, whether it’s used to announce site updates or if you use it to attract NSFW traffic to adult, revising your old stale posts may be more effective than simply continuing to add new content in the form of frequent, short, posts.
There are many similarities between adult dating and cam websites. Unlike tubes, paysites, VODs and blogs, both dating and cam sites have unique challenges. They have minimal keyword rich content, their markets are saturated with white labels and some of the biggest brands have lost SEO traction in recent years.
The problem with holding a firm belief in either white or black hat SEO methods is that Google does not commit to your definitions of either. Recently Matt Cutts of Google declared that guest blogging is now going to be considered a penalty-worthy black hat technique. His exact quote was “stick a fork in it: guest blogging is done”.
Search marketing is a competitive game. There’s a wealth of traffic to be won by outcompeting just one of 10 sites ranking for a particular keyword. And it’s this effort to outcompete one of the 10 that separates those with top 10 rankings and those without.
At Adult SEO Partners we work with many clients who run sites ranging from tubes to paysites to mobile dating apps. This results in a lot of questions regarding everything from keyword strategy to projected organic traffic valuation methods.
Last year, saw a wave of major Google algorithm changes that all changed the way adult sites have to approach search engine marketing. Since the early days of our industry we have relied on a standard set of methods to rank our sites for popular keywords, specifically buying and trading links.
There are basically three ways to get more sales into your paysite. You can increase your traffic volume, you can improve your SEO and you can improve your conversion ratios. The most successful paysite programs in our industry maximize their traffic performance by investing time and energy into all three of these methods. They understand that continual testing to improve conversions is just as important as the volume, and quality, of their traffic. And for those who rely on affiliates, they understand that maintaining great conversion ratios isn't only important for today's sales, but is also necessary to maintain the continued trust and cooperation of valuable active affiliates who will provide tomorrow's sales as well.
Before tubes dominated search results for nearly every popular search term, paysites enjoyed top rankings across major search engines. The free targeted traffic this exposure delivered helped paysites to establish traffic diversity while maintaining low ratios, despite the higher ratios affiliates commonly produced. Many niche sites were able to make a business from targeted search traffic alone. The search landscape changed however with the popularization of tubes.