LONDON — VerifyMyAge (VMA) has announced an age verification solution for the French market following the recent announcement by the Conseil Supérieur de l'Audiovisuel (CSA) demanding that all French adult sites immediately implement age verification.
A failure to comply carries a threat of closure, as XBIZ has reported.
"Sites integrating with VMA in France will instantly ensure that they can quickly and effortlessly verify the age of their end-users, without compromising compliance. A successful age verification can take just seconds," a rep explained.
"The VMA solution maximizes convenience and privacy by making the widest possible choice of methods available; including AI age estimation, ID scan, credit card, name and address, mobile phone and even email address," continued the rep. "In addition with VMA, once a customer has been verified, they will not be required to do so again on any other site that also partners with VMA. Even users in incognito mode are able to click through to other sites without reverifying whilst in the same active session."
A VMA spokesperson said the company is "absolutely delighted to be offering our solution to the French market."
"Our mission is to frictionlessly and securely verify 100% of 18-plus end users, and we know that anything less is unacceptable," continued the rep. "The CSA’s recent demand, combined with the EU-wide Audiovisual Media Services Directive (AVMSD) legislation, makes it clear that any adult-content site available in France will now need to implement an age verification solution. We are ready to help."
"It is also our understanding that paysites will be included within this new legislation, and it is almost a certainty that the rest of Europe will follow suit very soon," the rep added.
