LOS ANGELES — TrafficPartner.com subsidiary DatingCash has released new offers and has plans for further expansion of properties available for promotion via pay-per-lead and revenue sharing.
According to the company, it is keen on keeping its promise to constantly create new brands with fresh databases for their partners. These latest sites will have a “hot off the press” reputation and can deliver outstanding business value through higher conversion rates.
In addition, DatingCash plans to expand the brands’ availability in new markets, while several geos such as the U.K., the Netherlands, Germany, and Belgium are available already. In addition, plans have even been made for a new email and push notification ecosystem, aiming to significantly boost revenue possibilities.
“We’ve been busy since announcing our collaboration with TrafficPartner.com,” DatingCash Managing Director Bram Bolt said. “Buurvrouwsex.nl, Cheatbuddy.com, and Nachbarsex.net are already rolled out, and within the coming weeks, we will release Maturefuck.nl/be, Reifefrauenfick.com and Flirtchat.nl.”
“Once again, we’re keeping our promise that we’ll constantly create new brands with fresh databases to push for our partners,” Bolt added. “Global players will not only find great variety within our portfolio when it comes to geos but see that we’re compliant as well.”
Bolt points to the company’s efforts to be in line with the U.K.’s General Data Protection Regulation, which will be implemented by May 25.
“We figured out some smart stuff for cross-selling possibilities for example,” Bolt confides. “Of course, that’s just beside the regular aspects of adjusting terms and privacy statements (while you’re trying to rethink the general deletion process).”
The company also recently relaunched its U.K. assets and is preparing to increase its market reach.
“Basically, it is our plan to release a new brand on a monthly basis,” Bolt reveals. “On the other side, we’ll be staying versatile enough to extend our offers on a greater global scale. We’re in the middle of setting up new countries as we speak and will be able to launch very soon in regions like Austria, Canada, and Italy. Localization is near completion and this will efficiently expand our market reach accordingly.”
Bolt says other countries will follow too as the company ensures easy payment processes with region-specific options.
“In the Netherlands, we have iDEAL for example and additionally there’s a local premium number to pay per message. TrafficPartner.com’s Webbilling, a technical service provider for European billing needs, has local payment methods for over 50 countries and we’re looking to eventually make use of them,” Bolt adds. “So, if your global traffic has potential members in those geos you should contact us ASAP — especially if you have users age 35 and above.”
Bolt notes DatingCash is currently focusing on improving its brands with email marketing measures and push notifications.
“Naturally the basics had been covered before, but we’re talking about a more detailed solution which we’ll introduce in more depth soon,” Bolt said. “Both features are very dominant considering retention and will be great tools to expand lifetime values of members when it comes to our big brands.”
“Continuous campaigns, as well as real-time notifications, sound highly promising to me and will likewise be available for whitelabels at a later date,” Bolt concluded. “We’ll definitely make details available within a press release in the following weeks.”
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