txtNation Attends China Joy

SHANGHAI — Mobile services firm txtNation has announced that several members of its Business Development team, including its Head of Business Development for Asia, will be attending the China Joy show in Shanghai, from July 31 through August 3.

According to its promoters, China Joy is the leading platform for the comprehensive development of Chinese electronics products. Organized by Howell International Trade Fair Limited, it is staged at Shanghai New International Expo Centre (SNIEC).

Working with a number of clients in China, txtNation offers in-app billing solutions to allow clients to monetize their mobile games and apps through content wrap and unlock options. An API can enable content providers to accept payments via mobile, increasing their conversion rates.

“Our in-app billing solution allows businesses to offer a ‘try and buy’ model. This means that end-users can use the game or application, then unlock more features,” a txtNation rep explains. “Mobile billing requires no registration and fewer forms to fill in than credit card payments, cutting drop-off rates.”

To arrange a meeting with txtNation at China Joy, visit gateway.txtnation.com/contact