The feature enables AWE webmasters to see conversions coming from traffic for all EU countries. In addition, the Advanced Direct Pay enables site owners to offer a payment method for all EU surfers without credit cards.
“The Webbilling.com pull direct debit is available in the five countries where a physical signature is not required for a debit,” Webbilling’s Chief Marketing Officer JoeD told XBIZ.
Payment providers can take two alternative forms (push vs. pull) that allow the merchant to collect payment either by directly pulling the money from the consumers’ bank account or by allowing consumers to push money to them.
The five countries where Webbilling offers its pull direct debit service include Germany, Austria, the Netherlands, Spain and the U.K.
“Our Advanced Direct Pay solution is the most convenient for the surfer outside these countries without a credit card who still want to pay,” JoeD said. “If a user from the Czech Republic decides to join your site, he will wire from his Czech bank account to the Webbilling.com Czech bank account. There is no international barrier, as in most major EU countries the user will send a domestic wire reducing costs and speeding settlement.”
Mickey Bojcsik, AWE’s affiliate program director, said he is glad to expand with the implementation of Webbilling’s services.
“AWE is very excited about this addition as the optimization of our billing platform has always been a key focus for us,” Bojcsik said. “We already show additional revenue from non-card sales in countries where credit cards are not the preferred method of payment.”
AWE entered the market seven years ago with its flagship site, LiveJasmin.com, and now offers live cam products covering several niches, in addition to co-brands, white labels and lifetime revenue sharing.
