Report: Movie-Style Age Ratings Coming to Websites

LOS ANGELES — The British government is asking President-elect Barack Obama to help it bring the online version of movie ratings to the English-speaking web.

Calling the Internet "quite a dangerous place," U.K. Culture Secretary Andy Burnham told The Daily Telegraph that he wants Internet service providers (ISPs) to begin cleaning up the web by offering "child-safe" services including movie-style age ratings; as well as deploying other measures that will apply new standards of decency to the web.

The move is part of a new government crackdown on "offensive and harmful" Internet sites and activity scheduled for the New Year.

Burnham's big plans to control the Internet and censor certain websites are predictably facing stiff opposition from a wide variety of interests, but he remains undaunted.

"If you look back at the people who created the Internet they talked very deliberately about creating a space that Governments couldn't reach," Burnham said. "I think we have to revisit that stuff seriously now. It's true across the board in terms of content, harmful content, and copyright. Libel is [also] an emerging issue."

"There is content that should just not be available to be viewed," Burnham said. "This is not a campaign against free speech, far from it; it is simply [that] there is a wider public interest at stake when it involves harm to other people."

"We have got to get better at defining where the public interest lies and being clear about it," Burnham added.

While some proposals, such as those to curb copyright violations, could be implemented by ISPs, new laws could be enacted if such an approach proves unsuccessful. Citing the success of showing adult television content only after 9 p.m. as a measure to protect children, the minister called for formalized rules to prevent children from accessing inappropriate material.

"I think there is definitely a case for clearer standards online," he said, calling for "more ability for parents to understand if their child is on a site; what standards it is operating to; [and] what protections are in place."

Burnham wants ISPs to provide "child-safe" web access and also wants to impose time limits within which websites would have to remove "offensive or harmful content" after being notified of its presence on the site. Specifically targeting user-generated sites such as Facebook and YouTube, penalties for missing the deadline to remove reported postings were not specified. Another provision calls for an update in libel laws to provide individuals who are defamed online with access to low-cost legal services.

Burnham stated that these new legal proposals being drafted by the Ministry of Justice are "utterly crucial" and will require the expected help of President-Elect Barack Obama to implement these major changes.

"The change of administration is a big moment. We have got a real opportunity to make common cause," Burnham said. "The more we seek international solutions to this stuff — the U.K. and the U.S. working together — the more that an international norm will set an industry norm."

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UPDATED: Court Approves Class Action in Labor Claims Against VMG

A U.S. district court has granted class certification in a civil lawsuit filed against Vixen Media Group (VMG) by retired performer Kenzie Anne, making it possible for additional performers to join in a class action against the company.

Brazil Invites Public Input on Guidelines for New Digital Law

Brazil’s National Data Protection Authority (ANPD) is soliciting public comments to help improve interpretation and application of the country’s Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

X3 Expo Unveils Euro All-Stars for Inaugural Amsterdam Edition

X3 Expo, Hollywood's premier adult entertainment expo, makes its European debut at Passenger Terminal Amsterdam Sept.11-12, bringing together fans, creators, and industry insiders for the Continent’s largest assembly of adult entertainment stars, alongside a dazzling lineup of attractions spotlighting the cutting edge of modern media and pleasure tech.

2026 Pornhub Awards Nominees Announced

The list of nominees has been revealed for the eighth annual Pornhub Awards, which will be held May 27 in Los Angeles.

AEBN Publishes Popular Searches by Country for February, March

AEBN has released the list of popular searches from its straight and gay theaters, by country, for February and March.

BranditScan Rolls Out 'UrLinks' Platform Feature

BranditScan has introduced its new UrLinks homepage feature for creators.

UK Outlaws Content Featuring Choking, Adults Portraying Underage Characters

The U.K.’s Crime and Policing Bill received final passage in Parliament on Monday, including provisions criminalizing depictions of “non-fatal strangulation” as well as sexual content in which adults portray underage characters.

Grooby Launches 30th Anniversary Campaign

Grooby is celebrating its 30th anniversary with a showcase campaign featuring 30 of the studio's newest models.

Island Conference Joins ASACP as Media Sponsor

Island Conference has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Elly Clutch, Girthmasterr to Host 2026 XMA Creator Awards

XBIZ is pleased to announce Elly Clutch and Girthmasterr as co-hosts of the 2026 XMA Creator Awards, presented by premium creator platform Fansly.

Show More