profile

WIA Profile: Chelsea McCain

AdultEmpire.com recently announced the addition of new content for the summer, including a new Weekly Update YouTube video channel co-hosted by Chelsea McCain. The videos treat fans to quick up-to-the minute reports on the latest news, reviews and podcast interviews, which contribute to the overall entertainment experience of the site. In this month’s edition of Women In Adult, we profile McCain to get her background and learn more about her professionally.

XBIZ: How did you get into the industry?

How many people can come into their place of employment, be able to speak freely about ideas, be creative, have involvement in such an interesting line of work, yet still do the business? Not many!

Chelsea McCain: In 2011, I answered a good old Craigslist ad for mailroom work. The position was to organize and sort bulk mail. When I found out the mail was actually porn DVD/Blu-Ray rentals, I think I fell in love with the sheer quirkiness of working in an area like this. Pulling and organizing the rental titles led me to data entry, data entry supervisor to catalog description writing, and now sex toy/novelty manager and part of the Adult Empire YouTube channel duo that reviews products, conducts interviews and acts like a goofball on camera. I miss entering the unique porn title names from time to time though. Those always put a smile on my face.

XBIZ: What did you do prior to working for AdultEmpire.com?

McCain: Oh goodness! I will be the first to say my past resume is somewhat of a mess. I was jumping from job to job just trying to find what made me happy. At one point I was selling shoes, just because I loved shoes. Another time I was booking loads for tractor trailer trucks, hoping to learn the trucker CB radio lingo and secretly wanting a set of my own mud flaps with nude girl silhouettes on them. I was marketing vitamin water, larger music festivals, fire and water restoration, and did graphic design at a handful of places as well. Now that I have realized that all I ever really wanted to do is learn new things, looking back at all the random jobs I had makes me understand why I was so scattered. I’m just happy now that I’ve found Adult Empire contentment.

XBIZ: What is a typical day like for you?

McCain: Well, there’s nothing like coming in each morning and sipping your coffee while you have a cock cage and realistic pussy on your desk. That’s always the first task! I like to do the email check, bug Becky (my YouTube sidekick) on good products to review and absurd themes to use for our videos which we film Tuesday and Thursdays. From there I surf a handful of distro sites to see if they have any new products released. I feel bad for my fellow employees who answer my constant questions on a daily basis since I do the knock on the door, face-to-face question asking. They also get bugged when I’m taking toy photos for the website. If there is an interesting product, I make sure to go around and show everyone. It excites me, but they are probably sick of me! Still, my favorite thing to do is get mini post-its and skim through product magazines and bookmark what I want to bring in for our site. It’s like the conducting of a sex toy wish list!

XBIZ: What challenges have you confronted in your career and how have you overcome them?

McCain: Trying to keep up with fresh products, keep my mind creative when thinking of silly things to make our product review YouTube videos fun, and last I would say dealing with closed minded people. You see genitalia all day and the products that get them excited, and the moment you walk out these office doors you have to censor yourself a bit. It’s a challenge sometimes to realize how desensitized you become. When someone asks what you do, and you tell them, they seem interested but you sometimes feel the judgment a little bit. I’m learning not to care and I tell ya what, it feels great.

XBIZ: What is the most rewarding part of your job?

McCain: Being able to handle some of the greatest toys that give people mind blowing orgasms, as well as driving to a job daily where I am just able to be myself! How many people can come into their place of employment, be able to speak freely about ideas, be creative, have involvement in such an interesting line of work, yet still do the business? Not many! I’m glad I get to go home every day, sometimes frazzled, and not have to groan about how I don’t want to go to work tomorrow, because in the end, I truly like what I do!

XBIZ: What is your personal motto or mantra that you live by?

McCain: I think I am still trying to find this out, but when I do find it out, it will be the signature at the bottom of all my emails. I’ve always wanted a good email signature quote! Don’t trust anyone who doesn’t enjoy food, squeezing a nice ass, and who can’t enjoy a hot cup of coffee. That can be my motto/mantra placeholder for now.

XBIZ: What career accomplishment are you most proud of?

McCain: My first year in the sex toy/novelty position was the highest grossing year in toys. Certainly a good feeling!

XBIZ: What are some of your professional goals for the future?

McCain: I want to start to read more about sexual science/psychology. I wouldn’t want to be a Dr. Ruth or anything, but understanding the body and why people truly want to use and look at the products our company sells in a more in-depth way interests me. I’m also excited to discover the innovative toys people are creating these days, which never cease to amaze me, and keeping up with these review/interview YouTube videos is steady on my mind as well. I’m glad that Becky and I are showing that seriousness isn’t always the way to go, especially when it comes to sex.

Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of the industry's most influential female executives.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Kraig McGee Blends Family Biz Experience, Creative Background at TAF Distributing

Walk into any Adam & Eve store in the Mountain West region of the U.S. and you’ve likely stumbled into a TAF Distributing outfit. Owned by industry veteran Kraig McGee Jr. and staffed by his closest family members, McGee’s 35 TAF-operated stores span 13 states, from woodsy Idaho to scenic Utah and well beyond.

Colleen Godwin ·
opinion

How Pleasure Brands Can Ethically Market to LGBTQ+ Communities

Every June, the rainbow floodgates open. Suddenly, pleasure products are “Pride-themed,” companies change their logos and brands rush to show just how inclusive they are — at least for 30 days. But as a queer, nonbinary marketing strategist who works with adult brands year-round, I’m here to say: Rainbow dildos alone are not progress. They’re often just noise.

Hail Groo ·
opinion

A Retailer's Road Map for First-Timers' Anal August

Anal August offers a prime opportunity for brands and stores to capture new customers and drive growth in a category that’s gaining mainstream momentum. As consumer interest in anal play continues to rise, now is the time to meet first-time buyers where they are, with approachable products, trusted education and a clear path to pleasure.

Matthew Spindler ·
opinion

Optimizing Your Leadership Through Wellness Practices

For many of us, 2025 has proved intensely stressful — and we’re still only halfway through the year. In times like these, it may seem counterintuitive or even irresponsible to talk about seeking pleasure. Yet pleasure, presence, joy and connection can help you return to a mental and physical state that allows you to face and handle stressors.

Sarah Tomchesson ·
opinion

Chastity Play Is Trending: Why It Should Be in Your Marketing Strategy

From chastity fetishes to power play, erotic control — once considered an esoteric niche within the world of BDSM — is now entering the mainstream. Google searches for “chastity cages,” “chastity fetish” and “orgasm denial” have exploded over the past year, with interest especially high for beginner-friendly models.

Naima Karp ·
opinion

A Look at Adult Retail's Role in Community Care

In the adult retail industry, we focus on empowerment, exploration and connection. We connect people with products that can transform their relationships with their bodies, with their partners and with themselves.

Rin Musick ·
trends

A Deep Dive Into Key Trends Shaping Pleasure Products

In 2025, the pleasure industry is evolving in intentional ways. Rather than racing toward newness for novelty’s sake, brands are reassessing everything from shape and function to what price intended shoppers can afford.

Ariana Rodriguez ·
profile

WIA Profile: Jia Jeng

Modern branding is all about storytelling — and Jia Jeng certainly knows how to tell an authentic, perspective-shifting tale. As brand manager for ID Lubricants, Jeng applies her creative talent to shaping the long-established company’s public image in a way that aligns with her own vision for an ethical future.

Women in Adult ·
profile

Spicerack Market Offers Indie Brands a Launching Pad

Spicerack Market is an ecommerce platform with the heart of an artisan crafter and the soul of a kinkster. On the website, independent sex toy makers, lingerie seamstresses and kink gear craftspeople can set up a personalized shop to sell their handmade wares, unhindered by censorship or bans on adult products.

Colleen Godin ·
opinion

Strategies to Bring Pleasure Brands into the Spotlight

Every brand dreams about landing a feature in The New York Times or Men’s Health — and pleasure brands are no exception. After all, mainstream media coverage isn’t just a vanity milestone. It builds trust, attracts new audiences and opens doors to connecting with retailers, partnerships, and investors.

Hail Groo ·
Show More