Je Joue

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opinion

Tips for Building a Pleasure Brand That Lasts

Each year, promising new indie brands enter the pleasure industry with fresh, creative designs meant to enhance intimacy, wellness and self-discovery. Some are embraced by retailers and shoppers, while others fade quietly.

Ian Kulp ·

Nalpac Releases 2026 Summer Catalog

Nalpac has released its 80-page 2026 summer catalog, featuring hundreds of products.

Je Joue to Debut Expanded Product Lines at ANME

Je Joue will introduce several new products from both its ILY and its Je Joue collections, respectively, at the ANME trade show in Burbank next month.

Je Joue to Debut Expanded 'ILY' Collection at EroSpain

Je Joue will introduce several new products from its ILY collection at the EroSpain trade show next month in Barcelona.

XBIZ Expo Day 2: Education, Dialogue, Community

The second day of XBIZ Expo continued the event’s focus on education, collaboration and industry insights, with a packed schedule that balanced business-driven discussions with innumerable opportunities to network.

Nalpac Releases 2026 Valentine's Day Catalog

Nalpac has released its 70-page 2026 Valentine’s Day catalog, featuring hundreds of products.

Nalpac Releases 2025 Winter Catalog

Nalpac has released its 80-page 2025 winter catalog.

Je Joue Names Ian Kulp Head of Global Wholesale, Brand

Pleasure brand Je Joue has appointed Ian Kulp as its new head of global wholesale and brand.

opinion

Why Sex Toy Innovation Isn't What Shoppers Want Right Now

During my first year in the industry, the luxury vibrator on shelves was LELO’s Gigi, priced at $109. It was made with high-quality silicone, boasted an ergonomic design, a travel lock and a warranty. Soon after, Je Joue released its first product, SaSi, which employed “rolling ball” movements to simulate oral sex.

Sarah Tomchesson ·

Je Joue Spotlighted on 'Virgin Island' Reality Show

Channel 4 reality show “Virgin Island” has spotlighted Je Joue’s Mimi Soft vibrator.

Nalpac, Entrenue Sign Distro Deal With Je Joue

Nalpac and Entrenue have signed a deal with Je Joue to exclusively distribute its IY line.

April Hoopes Joins Je Joue as North America Sales Director

Je Joue has tapped industry veteran April Hoopes as its new North America sales director.

Eldorado to Host 'Virtual Elevation' Webinar With Je Joue's Isabel Corretjer

Eldorado Trading is hosting a private "Virtual Elevation" live webinar for retailers with Je Joue Business and Sales Development Manager Isabel Corretjer, Tuesday, Feb. 6 at 10 a.m. (PDT).

Je Joue, Something Wicked Partner for Lingerie, Bondage Gear

Je Joue is teaming up with Something Wicked for a limited-edition lingerie and bondage collection.

New York Magazine's 'Strategist' Names the Best Sex Toys for Men

New York magazine’s product recommendations site, The Strategist, has released a rundown on “26 of the Very Best Sex Toys for Men.”

Je Joue Releases ''Vesta,' 'Onyx' and 'Egon' Plugs

Je Joue has released three new butt plugs, Vesta, Onyx and Egon, commemorating Anal August.

Je Joue Partners With India's Besharam

Je Joue has partnered with Besharam to bring its collection of luxury toys to the Indian market. 

Je Joue Partners With Canadian Distributor Sexy Living

Pleasure brand Je Joue has entered a distribution partnership with Sexy Living Wholesale in Canada.

Entrenue Now Shipping 3 New Bullet Vibrators From Je Joue

Entrenue is now carrying Je Joue's new Vita, Amour and Duet bullet vibes.

A Look at the Push for Inclusivity in Sexual Wellness

From gender-affirming products and realistic toys representing a variety of skin tones to sex accessories made to facilitate pleasure for those with physical disabilities or pain, manufacturers of pleasure products are increasingly incorporating inclusivity into their designs.