The Content Store Sells Enhancements

LOS ANGELES – The Content Store, offering 450 adult titles for licensing to webmasters, has added trailer generation, watermarking and flexible bitrate options to customers, along with “future-proofing” data storage for studios in the advent of file format evolution.

“We’ve developed a hardware and software procedure to streamline processes even for very large projects,” TCS president Jonathan Silverstein told XBiz. “We tried to figure out what the marketplace demanded and filled the need.”

Silverstein reported that customers began asking for services that they could not provide due to lack of resources or time. To make his existing content licensing business more attractive, Silverstein added special features, he said, “for a nominal price.”

TCS offers content as physical DVDs or in several other digital, downloadable formats that may be further customized. With several incarnations of Metro Interactive already on board, including Metro Blue, Cal Vista, and Gonzo, Silverstein is in negotiations with several studios, he said, to expand his title library to 2,000.

Silverstein acknowledged that format standardization continues to be elusive, so diversification of services is important. Jonathan said, “Our encoding services are designed to make life as easy as possible for busy companies that don't have the time, staff, facility or technical knowledge to handle it in-house.”

Dealing with emerging technology can also hinder a studio’s growth, Silverstein said, so TCS offers a secure data storage solution. “When new technology comes along, it’s important for studios to have copies of films in native format that can be migrated. It will be their bread and butter in the future.

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