PasswordByPhone Adds Geo 'Instant Access' Buttons

LONDON — Global pay-per-call processor PasswordByPhone has added new geo-targeted "instant access" banners that automatically appear in one of 37 languages.

The banners, which make no reference to billing, can easily be added to any tour or promotional page and will appear in the surfer's browser language, the company said.

"The addition of such tools can only help improve click-thru ratios to join pages," a company spokesman said.

The banners are available free of charge to those that include PasswordByPhone as one of their processors.

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