Eye of Love's Jacqui Rubinoff Brings Pheromone Education to SoCal's 'Sex on the Beach'

Eye of Love's Jacqui Rubinoff Brings Pheromone Education to SoCal's 'Sex on the Beach'

LOS ANGELES — Eye of Love Vice President Jacqui Rubinoff spoke earlier this month at the third annual Sex on the Beach event in Venice, California.

Actress Serena Kerrigan hosted the event and Margie Plus moderated a Q&A panel with Rubinoff on the science of pheromones. The evening also included workshops, brand activations, tarot readings and a sex toy station for guests to learn about all things pleasure-related.

Rubinoff and the panelists explored topics such as the power of pheromones to improve friendships and careers, myths about pheromones, and fragrance-layering with odorless pheromone perfume.

“It was an honor to share my knowledge about pheromones at the Sex on the Beach event,” said Rubinoff. “As pheromone perfumes increasingly become an integral part of the wider beauty category, we’re witnessing a significant shift in consumer interest. It’s an exciting time for pheromone brands, and events like Sex on the Beach are not only spotlighting this niche but also paving the way for startups to innovate and thrive in the space.”

Event organizer Nicole Rourke of Ethereal Agency added, “For three consecutive years, Sex on the Beach has been a huge success and we are delighted to have hosted Jacqui Rubinoff as our panelist. Our events provide a unique platform for brands and experts to showcase their innovations and engage with a dedicated audience, further blending the sexual wellness and beauty industries. We strive to support up and coming brands, giving them a voice and a platform — while educating consumers on newest trends and products.”

Eye of Love also provided products for over 200 gift bags.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'My Buddy' Anal Plug Collection

Full Circle Brands has added three new vibrating anal plugs to its My Buddy line.

BMS Factory, Calvista Sign Distro Deal for Australia, New Zealand

Canadian pleasure brand BMS Factory has signed an exclusive deal with Calvista for distribution in Australia and New Zealand.

Nalpac Acquires Holiday Products

Nalpac has acquired Chatsworth, California-based adult distributor Holiday Products, expanding its West Coast presence.Nalpac adds Holiday to its distribution network after previously acquiring Tempe, Arizona-based boutique distributor Entrenue in 2023.

Full Circle Expands 'Sparkle' Plug Collection

Full Circle has expanded its Sparkle line of jeweled anal plugs with Sparkle Ultra and “Sparkle Shroom.”

Orion Debuts 4 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with four new styles.

Sexual Wellness Company 'Wild Brands' Officially Launches

Briana Watkins has officially launched a new, female-led sexual wellness company, Wild Brands.

Orion Expands 'Cotelli Bondage' Line

Orion Wholesale has expanded its Cotelli Bondage collection with five new outfits.

Kheper Releases New 'Adult A...Z' Couples Game

Kheper Games has released its new Adult A...Z party game.

LATAM in Focus: A Look at the Trends Shaping Latin America's Pleasure Products Market

Across Latin America, pleasure shoppers are looking for innovation, but winning their business requires brands to balance aspirational qualities. Consumers are watching every dollar — or peso, Brazilian real, Peruvian sol, etc. — as tariffs, exchange rates and import costs push retail prices upward.

Nobü Adds to 'Essentials' Collection

Nobü has expanded its Essentials collection with three new vibrators.

Show More