Novoluto Obtains $2M Summary Judgment Against Lora DiCarlo

Novoluto Obtains $2M Summary Judgment Against Lora DiCarlo

PORTLAND, Ore. — Novoluto, owner of the Womanizer patent, has obtained a default judgment of more than $2 million against the Oregon sextech company that conducted business as Lora DiCarlo until its collapse in late 2022.

Local news site Oregon Business reported last week that Uccellini, the company founded by Lora Haddock DiCarlo and Doug Layman, and which marketed the sex toy brand Lora DiCarlo, lost the patent-infringement lawsuit filed in 2020 by German pleasure product company Novoluto.

Novoluto argued that Lora DiCarlo’s Osé, Osé 2 and Baci infringed on its Womanizer patent.

According to Oregon Business, Uccellini “has not filed for bankruptcy, and the whereabouts of its principals are not known; when OB tried to reach Haddock this winter, an email request bounced back and her phone number was no longer in service.”

The Lora DiCarlo collapse was recently the subject of an in-depth Fortune article by Lux Alptraum.

“It’s a stunning fall from grace,” Alptraum wrote. “Lora Haddock DiCarlo had been the subject of glowing write-ups and interviews in outlets including The New York Times, Men’s Health, Glamour, Fast Company, Wired and This American Life. Her flagship product — a high-tech ‘hands-free’ $290 vibrator called the Osé — had landed a spot on Time’s 2019 List of Best Inventions. Now the onetime media darling has disappeared from public view, leaving behind aggrieved ex-employees, disgruntled distributors and unhappy customers. Eight former employees who spoke with Fortune describe feckless management that led to shoddy product development; a toxic work environment in which employees were sexually harassed; and financial mismanagement.”

Last month, Novoluto “filed a motion for a default judgment against the company, as well as an injunction prohibiting Uccellini and those associated with it (including directors and employees) from acting against the patent,” Oregon Business reported.

On June 1, Magistrate Judge Mustafa T. Kasubhai signed an order granting that motion and Novoluto’s requested $2,165,351 in damages.

The motion stated that Uccellini failed to provide discovery and failed to defend its position, thus “frustrating the patentee’s ability to prove its case.”

Moreover, the motion added, while Haddock DiCarlo’s company “has not declared bankruptcy or otherwise formally dissolved or gone out of business, its operating status, and whether it is solvent or insolvent, and if it is in some sort of suspension or is, instead, planning to resume business activities, is entirely unknown and unknowable (by Novoluto) at this time.”

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Fast-Tracked Arizona Bill Includes Consent 'Catch-22' for Adult Sites

A bill advancing rapidly through the Arizona state legislature would impose new requirements for adult content uploaded online, including seemingly contradictory provisions that could effectively make it impossible for adult sites to operate in the state.

XR Brands Debuts Stroker Collection, Love Doll

XR Brands has introduced its new Hentai Fantasies stroker collection, as well as the K-Pop Idols love doll.

Corey Silverstein to Host Webinar on North Carolina Age Verification Thursday

Adult industry attorney Corey D. Silverstein has announced his latest "Legal Impact" webinar, titled "North Carolina AV Law — Content Creation Issues," to livestream Thursday at 4 p.m. (EST).

Ofcom Fines 8579 LLC $1.8 Million for AV Noncompliance

U.K. media regulator Ofcom on Monday imposed a fine of 1.35 million pounds (more than $1.8 million) against adult site operator 8579 LLC for failing to implement age checks as required for compliance with the Online Safety Act.

UPDATED: Supreme Court Rejects Tariffs, Trump Responds

The U.S. Supreme Court on Friday ruled against the Trump administration’s sweeping tariffs, which have significantly impacted the pleasure industry, prompting the president to announce a new tariff strategy as a workaround.

FSC Updates Complaint in Tennessee AV Case, AG Motions to Dismiss

The Free Speech Coalition this week filed an amended complaint in its lawsuit challenging the Protect Tennessee Minors Act as unconstitutional, in response to which the Tennessee attorney general motioned for dismissal of the case.

Better Life Science Introduces Influencer Affiliate Program

CLIA-certified laboratory network Better Life Science has launched an affiliate and influencer program.

Nasstoys Names Meghan Beck Vice President of Sales and Operations

Nasstoys has appointed Meghan Beck as its new vice president of sales and operations.

Hankey's Toys Debuts Krave Melanin Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of performer Krave Melanin.

Wisconsin AV Bill Moves Ahead, Minus Anti-VPN Provisions

The Wisconsin state Senate on Wednesday advanced a bill that would require adult websites to verify the ages of users, but approved an amendment striking proposed language that would have required sites to block virtual private network traffic.

Show More