Novoluto Obtains $2M Summary Judgment Against Lora DiCarlo

Novoluto Obtains $2M Summary Judgment Against Lora DiCarlo

PORTLAND, Ore. — Novoluto, owner of the Womanizer patent, has obtained a default judgment of more than $2 million against the Oregon sextech company that conducted business as Lora DiCarlo until its collapse in late 2022.

Local news site Oregon Business reported last week that Uccellini, the company founded by Lora Haddock DiCarlo and Doug Layman, and which marketed the sex toy brand Lora DiCarlo, lost the patent-infringement lawsuit filed in 2020 by German pleasure product company Novoluto.

Novoluto argued that Lora DiCarlo’s Osé, Osé 2 and Baci infringed on its Womanizer patent.

According to Oregon Business, Uccellini “has not filed for bankruptcy, and the whereabouts of its principals are not known; when OB tried to reach Haddock this winter, an email request bounced back and her phone number was no longer in service.”

The Lora DiCarlo collapse was recently the subject of an in-depth Fortune article by Lux Alptraum.

“It’s a stunning fall from grace,” Alptraum wrote. “Lora Haddock DiCarlo had been the subject of glowing write-ups and interviews in outlets including The New York Times, Men’s Health, Glamour, Fast Company, Wired and This American Life. Her flagship product — a high-tech ‘hands-free’ $290 vibrator called the Osé — had landed a spot on Time’s 2019 List of Best Inventions. Now the onetime media darling has disappeared from public view, leaving behind aggrieved ex-employees, disgruntled distributors and unhappy customers. Eight former employees who spoke with Fortune describe feckless management that led to shoddy product development; a toxic work environment in which employees were sexually harassed; and financial mismanagement.”

Last month, Novoluto “filed a motion for a default judgment against the company, as well as an injunction prohibiting Uccellini and those associated with it (including directors and employees) from acting against the patent,” Oregon Business reported.

On June 1, Magistrate Judge Mustafa T. Kasubhai signed an order granting that motion and Novoluto’s requested $2,165,351 in damages.

The motion stated that Uccellini failed to provide discovery and failed to defend its position, thus “frustrating the patentee’s ability to prove its case.”

Moreover, the motion added, while Haddock DiCarlo’s company “has not declared bankruptcy or otherwise formally dissolved or gone out of business, its operating status, and whether it is solvent or insolvent, and if it is in some sort of suspension or is, instead, planning to resume business activities, is entirely unknown and unknowable (by Novoluto) at this time.”

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lovense Debuts 'Lush Anal' Vibrator

Lovense has introduced its new app-controlled Lush Anal vibrator.

Irish Parliamentary Committee Weighs Stricter AV Laws

The Irish national parliament’s Joint Committee on Arts, Media, Communications, Culture and Sport met Wednesday to discuss regulation of online platforms and improving online safety, including calls for stricter age verification by adult sites.

Ofcom Issues Guidance on Age Check Placement for Adult Sites

U.K. media regulator Ofcom on Wednesday published its recommendations for where and how adult sites should deploy age checks as required for compliance with the Online Safety Act.

Orion Debuts 'Rabbit With Thrust and G-Spot Stimulation' Vibe From Sweet Smile Line

Orion Wholesale has introduced the Rabbit Vibrator with Thrust Function and G-Spot Stimulation from its Sweet Smile line.

Glittering 2026 XBIZ Honors Celebrates Pleasure Industry

The 2026 XBIZ Honors, presented by Svakom and Kaotik Labs, lit up Avalon Hollywood on Sunday night, turning the iconic venue into a dazzling celebration of pleasure-industry excellence.

Oh Collective Debuts 'Strawberry Matcha Date Night Chocolate' Gift Set

Oh Collective has introduced its new Strawberry Matcha Date Night Chocolate gift set.

XBIZ Expo Wraps With Final Day of Networking and Sales

The 2026 edition of XBIZ Expo wrapped up on Sunday afternoon on the mezzanine level of the Loews Hollywood Hotel, where prominent buyers and sellers celebrated a raft of new deals and promising connections.

XR Brands Taps Josh Ortiz for Director of Education and Outreach

XR Brands has promoted sex educator Josh Ortiz to director of education and outreach.

XBIZ Expo Day 2: Education, Dialogue, Community

Day 2 of XBIZ Expo continued the event’s focus on education, collaboration and industry insights, with a packed schedule that balanced business-driven discussions with innumerable opportunities to network.

Pjur Rolls Out 2026 Marketing Campaign

Pjur has launched its multi-phase, integrated marketing campaign for 2026.

Show More