Ukrainian Activists Bypass Russian Censorship Through Porn Ads

Ukrainian Activists Bypass Russian Censorship Through Porn Ads

MOSCOW — Ukrainian activists have reportedly started buying ad space on adult sites accessible in Russia to bypass Vladimir Putin’s ramped-up censorship efforts and provide accurate information about the invasion.

Adult sites are “perfect” conduits for disseminating information to counteract state propaganda, wrote Jemimah Steinfeld, editor-in-chief of “Index on Censorship,” in an opinion piece published by The Guardian over the weekend.

Steinfeld cited Ukrainian digital marketing expert Anastasiya Baydachenko as saying that adult sites offer “huge audiences” whose operators prioritize profits over politics and are therefore quite willing to take her money.

To counter Putin's aggressive policing of Russia’s internet, Steinfeld explained, Baydachenko came up with a simple plan: “Buy ad space across websites in Russia and Belarus and use them to link to independent news on the war in Ukraine. The adverts could be direct, or they could be oblique, even titillating, to conceal their true nature and evade the censors.”

Baydachenko first tried buying ads on Google, YouTube, Facebook and other high-traffic sites, but Russia’s “fake news” law undermined that effort — whereas the ads on adult sites, Baydachenko said, have reached hundreds of millions of internet users in Russia.

Last December, several months before the Russian invasion of Ukraine, Putin increased pressure on open platforms through state regulators and the courts.

As XBIZ reported, Google was fined nearly $100 million for “systematic failure to remove banned content,” a term that encompasses any political and social messaging of which the Moscow government does not approve, along with almost all adult material online.

The December 2021 fine followed a series of reports by Russia's Federal Service for Supervision of Communications, Information Technology and Mass Media. The Washington Post reported that it was the largest such penalty yet in Russia, calling such fines Moscow's attempts to “rein in Western tech giants.” 

Meta — the company formerly known as Facebook, which also owns Instagram — was fined approximately $27 million for the same supposed crime against mandatory moderation.

“The fine represents an escalation in Russia’s push to pressure foreign tech firms to comply with its increasingly strict rules on what it deems illegal content,” wrote the Washington Post’s Isabelle Khurshudyan.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Creator of Hentaied, Parasited Launches New Site 'Vampired'

Romero Mr. Alien, the creator of Parasited and Hentaied, has launched Vampired.com as both a stand-alone paysite and part of the Hentaied.Pro streaming platform.

Australian eSafety Commissioner Demands Stricter Child Protection Codes

Australia’s online safety regulator, eSafety, is once again reviewing a “final” draft of industry codes to protect children from pornography and other age-inappropriate content, after eSafety Commissioner Julie Inman Grant rejected the previously announced “final” codes as insufficiently stringent.

Nerdgasm: A Look at the Naughty Side of Pop Culture Geekdom

From “Call of Duty” to cosplay, from tabletop dice rolls to dungeon-inspired dirty talk, the worlds of geek fandom and fantasy are no longer confined to the basement. They’ve kicked down the door, shed the “Firefly” tee and gone full frontal.

Kyrgyzstan Parliament Moves to Outlaw Internet Pornography

A parliamentary committee of the Supreme Council of Kyrgyzstan on Tuesday approved a measure to outlaw online adult content in the country.

Sweden Bans Purchase of 'Remote' Sexual Services

The Riksdag, Sweden’s parliament, has approved a proposal to criminalize purchasing sexual services performed remotely by streamers and custom content creators.

Asa Akira to Deliver XBIZ Talk at Miami Conference

XBIZ is pleased to announce that decorated performer, Pornhub brand ambassador, and author Asa Akira is set to deliver an exclusive talk at XBIZ Miami.

JustFor.fans Launches 'Fentanyl Test Strip' Initiative

JustFor.fans (JFF) has launched a test strip initiative to combat the nationwide fentanyl crisis.

2025 XBIZ Miami Speaker Lineup Announced

XBIZ is pleased to announce the release of the full speaker lineup for XBIZ Miami, the latest edition of the adult industry’s premier summer conference, set to take place May 19-22 at the Nautilus Sonesta Miami Beach hotel in South Beach.

AV Bulletin: Arizona's About-Face, What New Laws Mean for Adult

Industry stakeholders and free speech advocates have anxiously been awaiting the Supreme Court’s decision in Free Speech Coalition v. Paxton, which could significantly impact state age verification laws around the United States. In the meantime, state legislatures continue to weigh and pass AV bills, the U.K. and the EU are moving ahead with their own AV mandates and strategies, and legal challenges continue to play out in U.S. courts — with some cases on hold pending the SCOTUS ruling in Paxton.

Million Billion Media Launches New Website

Management and PR agency Million Billion Media (MBM) has launched a new website.

Show More