Swiss Navy Is Official Sponsor of New York Fashion Week, Runway 7 Fashion Show Collab

Swiss Navy Is Official Sponsor of New York Fashion Week, Runway 7 Fashion Show Collab

POMPANO BEACH, Fla. — M.D. Science Lab, maker of the Swiss Navy brand, has signed on as an official sponsor of the New York Fashion Week x Runway 7 Fashion Show.

The New York Fashion Week runway show will be held at Sony Hall Tuesday, Thursday and Friday this week, with Runway 7 "managing the overall vertical integration of incredible fashion with some of the most recognizable brands available," noted a rep. "Runway 7 curates forward-thinking products that represent quality, cultural diversity and fashionable functionality."

The Swiss Navy brand was chosen for its "focus on intimate wellness," the rep added.

“This is such an incredible honor,” said Briana Watkins, M.D. Science VP of sales and marketing. "Being able to be a sponsor really illustrates our belief in Runway 7's experiential platform melding fashion with engaging brands. M.D. Science's mission has always been to create products that elevate consumers’ personal experiences and deliver the possibility of a healthier intimate life."

"We’re looking forward to New York Fashion Week for so many more reasons this year!" she added.

Follow Swiss Navy online and on Twitter.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Magic Silk Debuts 'Daffodil Dreams' Collection

Magic Silk has introduced its new Daffodil Dreams line of lingerie.

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Xgen Expands Distro Deal With East Coast News

Xgen Products has expanded its distribution deal with East Coast News (ECN), with the latter now carrying the Lapdance Lingerie and Envy Menswear lines.

Orion Debuts 'Beasty' Jumpsuits

Orion Wholesale has introduced its new Beasty Suits reptilian role-playing jumpsuits.

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

COTR Acquires Together Brand

COTR, Inc. has acquired the assets and distribution rights of pleasure brand Together.

Kiiroo Introduces New Leigh Raven Mouth Stroker

Kiiroo has debuted the new FeelLeigh Raven mouth stroker sleeve from its FeelStar line.

Xgen Hosts 'Ask a Sexologist' Events in Arizona

Xgen Products has wrapped up its “Ask a Sexologist” in-store event series featuring resident sexologist Dr. Mindy at Fascinations retail locations in Arizona.

Kyle Sievert, Rachael Wolfe Join Full Circle Sales Team

Kyle Sievert and Rachael Wolfe have joined the sales team at Full Circle.

Show More