OTTAWA, Canada — We-Vibe has revealed a revamped brand design along with the availability of its wearables Moxie and Jive in new colors.
We-Vibe announced the new look and feel of its brand, which extends to its We-Connect app that allows long-distance smartphone control of any connected We-Vibe product, as it marks the 12th anniversary of its first couples vibe.
A company rep noted the redesign emphasizes the original values of the brand: open, inspiring and tech-forward.
"We-Vibe is growing and changing. The technology, design, functions and materials of our products are getting smarter," Brand Manager Kim Vogt explained. "Yet, the focus on intimacy, pleasure and life-changing technology has not changed. We want the We-Vibe brand look and feel to reflect our values and transcend the good vibrations."
Starting this month, said the rep, all digital touchpoints will appear with the new brand design, to be followed by a more gradual adoption offline and in retail outlets.
Concurrent with the brand redesign is the launch of the Moxie, now available in Satin Black, and the Jive, with a new color option of Electric Pink.
Moxie in Satin Black
With its new Satin Black color, "the panty vibrator goes perfectly with any evening attire and is placed discreetly in the underwear," the We-Vibe rep explained. "As light as a feather and with silky smooth, body-safe silicone, Moxie nestles softly against the skin when worn and offers hands-free clitoral stimulation on the go. The magnetic clip provides a secure hold with every movement and brings an exciting secret to a walk, dinner or an evening out."
The Moxie is compatible with the We-Connect App and runs up to 120 minutes with more than 10 powerful vibration modes. It is water-resistant, sized 8.4 x 2.3 x 2.7 cm and priced at $129 USD.
Jive in Electric Pink
Now available in Electric Pink, the Jive wearable egg vibrator "provides exciting internal stimulation," said the rep. "Jive is comfortable to wear while lying down, sitting or out on the go. The powerful, rumbly vibrations can be controlled with the We-Connect app in the same room or from a partner from anywhere in the world."
The Jive runs up to 120 minutes with more than 10 strong vibration modes. It is also water-resistant, sized 9.2 x 6.4 x 3.6 cm and priced at $119 USD.
Visit We-Vibe.com for additional details and follow the company on Twitter.
