NORTH HOLLYWOOD, Calif. — Doc Johnson recently partnered with Soho’s Original Adult Store in London to rebrand its look.
Soho’s Original Adult Store, located at 12 Brewer St., has been a mainstay in the neighborhood of London for decades, but recently was revamped by new owner Tim Hemmings. Included in the new look are areas for Main Squeeze and Kink by Doc Johnson.
“It was a large undertaking, but I’m quite pleased with how the store turned out,” Hemmings said. “I’m grateful for the wall skins and displays from Doc Johnson; they look great, and customers are drawn to them.”
The Main Squeeze wall skins cover a section of the store, displaying the line of Main Squeeze hard-case strokers molded from porn and social-media stars.
The fetish line Kink by Doc Johnson also has a dedicated section at the store and signage in the window.
Kerin DeFrancis, Doc Johnson director of sales, added, “I was incredibly excited and honored to work with Tim to give the store a fresh look. He’s a great partner, and everything turned out so well.”
For sales inquiries, email sales@docjohnson.com.
