Williams Trading Expands Its XR Brands Master Series Catalog

Williams Trading Expands Its XR Brands Master Series Catalog

PENNSAUKEN, N.J. — Williams Trading has expanded its catalog to include more offerings from XR Brands' Master Series line for intermediate-to-advanced BDSM players. 

Additions include several new anal and vaginal dominance products, nipple clamps, chastity devices, CBT products, urethral devices and more. Williams Trading reps commented on the expansion, stating that now "retailers will be able to offer their customers more diverse range of high-quality, competitively-priced advanced BDSM and fetish products."

XR Brands' mass market and key account sales manager, Joanie Lee, shared that since its debut, the Master Series has continued to grow in popularity with retailers. “Williams Trading has been a valued partner of XR Brands for years [and so] increasing their Master Series offerings only affirms that Williams Trading is always willing to step up to meet the demands of their customers.”

Since 2007, XR Brands has combined expertise in fetish and BDSM with product development and design. Reps note that "with an eye to modern functional design, dynamic packaging and merchandizing, XR Brands’ quality and cost-effective production allows them to offer well-crafted products at competitive wholesale pricing."

XR Brands launched their Master Series line of products in 2012 to cater to a wider customer base. The collection covers the spectrum of dominance, humiliation, chastity, sensation play, nipple play and CBT, and similarly features cohesive packaging, display materials and competitive price points. Most recently, the line was named Fetish Product Line of the Year at the 2019 XBIZ Awards. 

Click here to view XR Brands' latest releases available through Williams Trading. 

For ordering and product information, contact Williams Trading at (800) 423-8587 or visit www.williamstradingco.com. For drop shipment and e-commerce support, click here.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pleasure Chest to Close West Village Location

The Pleasure Chest has announced the closing of its West Village location in February 2026.

Svakom 'Sam Neo 2 Pro' Featured in Aftonbladet Review

Svakom's Sam Neo 2 Pro stroker is featured in a new review in Stockholm’s Aftonbladet newspaper.

Satisfyer Signs On as Sponsor of XBIZ Honors After-Party

Satisfyer has enlisted as the sponsor of the XBIZ Honors after-party, a capstone celebration to the Pleasure Industry’s Biggest Night™.

Lovense 'Spinel' Vibrator Featured in Wired Review

Lovense's Spinel mini sex machine is featured in a new review on Wired.com.

Leilani Li, Arson Leigh Star in Latest From Kink.com

Leilani Li and Arson Leigh star with Baxxx in the latest release from Kink.com's KinkTrans studio brand, titled "Open Your Hole, Fuckmeat!"

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Fleshlight, Ricky's Room Team Up to Launch New Product Line

Fleshlight and Ricky's Room have partnered to launch the new Fleshlight x Ricky's Room collection.

VVD Debuts Limited-Edition 'Rider Desire Black' Sex Machine

Pleasure brand VVD has introduced its limited-edition Rider Desire Black sex machine.

b-Vibe to Host 'Pottery & Sip' Event at XBIZ Expo

B-Vibe will host a “Mold Your Fantasy: A Pottery & Sip Experience” in partnership with Pot Studio LA during XBIZ Expo 2026.

Show More