BURBANK, Calif. — United Consortium galloped into the Adult Novelty Manufacturers Expo (ANME) this January with its new “Bucked” brand, which was showcased with by equestrian-themed models.
“The booth was so crowded at one point that security had to come and disperse the crowd because of the fire hazard it was causing,” says David Greer, brand sponsor for United Consortium’s Bucked brand. “It was the equestrian-themed models that put us over the top, but the products are pretty fabulous too.”
Bucked was featured in the main show room with models posing for photo ops and handing out Bucked-branded whips.
The Bucked line is developed by gay men for gay men, with products like “Smokey Wrangler,” a luxurious leather-scented masturbation cream, and “Phantom,” a slick and stringy white lubricant that looks and feels like semen, billed as “realistic cum play.” The collection’s packaging features dark blue, burgundy, grey, teal and burnt sienna on flip-top tubes, while gold faux saddle stitches tie everything together.
“We want men to feel like their sliding into leather-bound straps and harnesses, ready for a smooth ride that only a thoroughbred stallion can give, knowing that at any moment, its raw power can make it as rough as you want it at any moment,” Greer says. “These are products the gay market has been craving. The style, the themes — it’s almost a regal ‘coat of arms’ for gay pleasure. And of course, the super high-quality lubricants are developed specifically with gay men in mind.”
Bucked’s formulations include ingredients such as vitamin E, aloe vera and coconut oil. And the equestrian theme seemed to resonate with men and women alike, the company said.
Greer said, “Horses are sexy! They’re big, muscular and you can ride them. Need I say more?”
