BARCELONA — ExoClick has announced an exclusive traffic partnership with top adult dating brand Adult FriendFinder.
FriendFinder Networks is a leading internet-based social networking and multimedia entertainment company operating several of the world’s most frequently visited social networking sites, including AdultFriendFinder.com, FriendFinder.com, AsiaFriendFinder.com and ALT.com.
According to the innovative ad company, ExoClick will monetize all of the dating website’s members’ area ad zones via ExoClick's self-service platform or on flat traffic deals that can be arranged with an ExoClick account manager or client care agent.
Available now, ExoClick is offering desktop and mobile banner formats with banner positioning available on several different pages within the website, including the home page, live members’ page, the search page sidebar, “your notifications” sidebar, the interactions sidebar, mobile logout page, and mobile message center.
ExoClick CEO Benjamin Fonzé says the company is very happy to be monetizing Adult FriendFinder’s members’ area traffic.
“Adult FriendFinder is a globally recognized dating brand that has been around for 22 years,” Fonzé says. “Campaigns are very cost effective and our platform allows advertisers to generate significant revenues for their offers and see measurable results in order to maximize their ROI.”
“Partnering with ExoClick will ensure that we maximize revenue generation within our members’ area,” FriendFinder Networks’ VP of Marketing Charlyn McNamara adds. “ExoClick’s technology linked with our high-quality traffic allows advertisers to achieve high conversion rates for their products and offers.”
Although cam and dating offers cannot be promoted, all other offers such as nutra, gaming, tutorials or health and fitness, can target Adult FriendFinder members.
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