Extending beyond a traditional brand sponsorship, the industry icons say they will join forces with online retail, brand promotions, a subscription service and more.
During her podcast’s early days, Good Vibrations was one of Morse’s first official sponsors and remained so for years. According to Morse, her fondness for the retailer predates all of that.
“Way before I started my podcast, I was living in San Francisco and walked into Good Vibrations,” Morse explains. “I’d never bought a sex toy before, and I was blown away by the options — but the knowledgeable staff there made me feel so comfortable and confident. I feel very lucky that that was my first experience with this industry. To me, they’re a leader in this space and are a real authority when it comes to quality products. I’m so excited to be working with them again.”
With a history stretching back more than 40 years, Good Vibrations has introduced hundreds of thousands of consumers to sex education, exploration and pleasure products in its store locations as well as on their website GoodVibes.com. Today, Good Vibrations remains one of the most trusted and respected industry institutions.
As partners, Good Vibrations will take up residency across Morse’s platforms. Listeners will hear about promotions and product reviews on the Sex with Emily podcast (available on Spotify, iTunes and other popular podcast platforms), website and blog.
“We are delighted to work with Dr. Emily Morse and connect with individuals exploring pleasure in so many ways,” said Coyote Amrich, director of product development. “Through her Sex with Emily platforms, Emily has become one of the most trusted and sought-after sex and relationship experts, and we’re excited to work together in promoting sex positivity and education.”