Sliquid Promotes Erik Vasquez to Marketing Director

Sliquid Promotes Erik Vasquez to Marketing Director

DALLAS — Sliquid has announced the promotion of Erik Vasquez from RIDE BodyWorx Brand Ambassador to marketing director for the brands Sliquid, RIDE BodyWorx and Mad Toto. 

As marketing director, Vasquez will be responsible for overseeing the conceptualization, development and implementation of all brand strategy across the board for Sliquid, RIDE and Mad Toto.

Under Vasquez’s direction, the marketing team will develop the marketing strategy for all new and existing products across all three brands. He will also be implementing print, digital and social media ad campaigns that are in the style of major mainstream and industry trends. In addition, Vasquez will also manage the creative/branding for all trade shows both B2B and B2C, as well as events the companies will produce themselves.

“I have watched Erik slowly transition into this position for a year now,” said Dean Elliot, Sliquid CEO. “His promotion to marketing director was the next, natural progression in his growth here at Sliquid because he has proven himself capable of the duties time and time again. I have faith that he will lead our marketing team with confidence and foster creativity amongst his co-workers that will produce some pretty stellar work.

“In a ramped up effort to support customers, Erik will be I working closely with Michelle Marcus in sales to be sure the brands are provided all the necessary tools she needs for training, merchandising product, and growing sales to both direct accounts and distributing partners,” Elliot added. “Erik will be working directly with current vendors and distributors to increase brand visibility and create promotions. Lastly, Erik will facilitate sponsorships with non-profits and community organizations in an effort to building a strong community presence across all markets.”

Vasquez commented, “I am both honored and appreciative of the opportunity that has been given to me to lead the marketing department for not just one, but all three brands. I work with some amazingly creative and hard-working people, so I know that my job as director will be made easier because of their sheer talent and drive. I have found my home here at Sliquid, and I look forward to growing our presence in the industry through innovative, forward-thinking content.”

To contact Erik about marketing opportunities or to set up a meeting during ANME, email him directly at Erik@sliquid.com

For more information, visit Sliquid.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ProDx Health Introduces 'Assured MoFi ID' Testing Program

ProDx Health has introduced its new Assured MoFi ID Program for testing.

Eye of Love Expands 'Bloom' Collection

Eye of Love has introduced two new perfume oils from its Bloom collection.

Nobü Adds to 'Essentials' Collection

Nobü is expanding its Essentials collection with three new pleasure products.

Like a Kitten to Release 'Adventure Collection'

Pleasure brand Like a Kitten has announced that it will debut its new Adventure Collection on July 15.

Full Circle Debuts New Bullet Vibes

Pleasure brand Full Circle has introduced a new range of bullet vibrators.

Magic Silk Debuts 'Butterfly Fantasies' Collection

Magic Silk has introduced its new Butterfly Fantasies line of intimate wear.

Orion Debuts 'Vipepad' Ride-On Vibrator

Orion Wholesale has introduced the latest edition of its Vibepad ride-on vibrator.

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Show More