xHamster Reveals World Cup Porn Data

xHamster Reveals World Cup Porn Data

LOS ANGELES — xHamster has announced the results of an analysis of what it describes as “massive traffic changes” resulting from this year’s FIFA World Cup.

According to the company, the World Cup is now almost over and the competition has been heated and dramatic — maybe even more so off the field.

“Rather than take away people’s attention from porn, the World Cup seems to have stoked their desires — particularly in the Middle East and North Africa,” a company spokesperson explains. “Since the World Cup began, Morocco has seen a stunning 147.4 percent increase in traffic. Saudi Arabia, Senegal, Tunisia, and Egypt have all had an over 30 percent rise in traffic during the World Cup. Goal!”

But not every country gets aroused from kicking balls, however.

“The U.S., for instance, saw a 1.7 percent decrease in their porn habits during the World Cup. Maybe if they’d stayed longer, they’d have longer… staying power,” adds the spokesperson. “And Colombia preferred the action on the field to action on the laptop. They saw the biggest decrease of FIFA countries — traffic to xHamster from Colombia has dropped 7.7 percent. Other Latin American countries share the same preference — traffic from Costa Rica, Brazil, Portugal, Mexico, and Argentina all dropped over four percent.”

In addition, xHamster reports increased interest related to the World Cup.

“Users in Costa Rica couldn’t get enough ‘Russian’ porn during the series — searches in that country alone for the term have been up 68.1 percent. Croatia, on the other hand, saw a dramatic decrease in ‘Russian’ searches during the World Cup by -28.2 percent. Could competition hurt erections?” the spokesperson says. “The United States also saw its searches for ‘Russian’ decrease — 7.1 percent — but that could be as much political as it is athletic.”

The company notes other top searches in the U.S. remained unchanged — “mom,” “wife” and “massage” still head the list. No word yet on “apple pie.”

For more information, click here.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Ofcom Escalates Sun Social, Superb Convert Investigations

U.K. media regulator Ofcom has ramped up its ongoing Online Safety Act (OSA) compliance investigations into PlayVids/PeekVids operator Sun Social Media and PimpBunny operator Superb Convert.

Centrobill Rolls Out Apple Pay, Google Pay Options

Centrobill has added Apple Pay and Google Pay options for merchants.

Judge Preliminarily Approves Pornhub Class Action Settlement

A U.S. District Court judge on Monday granted preliminary approval to a settlement between Aylo and the plaintiffs in two class-action lawsuits over allegations that former Pornhub parent company MindGeek knowingly allowed and profited from CSAM on its sites.

Roald Riepen Steps Down as CEO of IMC

Roald Riepen, CEO of International Media Company (IMC), is stepping down.

Ofcom Sets Timeline for Enforcing 'Extreme' Content Rules

Before U.K. media regulator Ofcom begins enforcing new laws criminalizing certain “extreme” adult content online, it will first hold a consultation in early 2027, and then provide updated guidance for sites and platforms.

FSC Publishes Guidance on New UK Pornography Laws

The Free Speech Coalition (FSC) has published information for its members on the United Kingdom's recently passed pornography laws, which take effect next week.

Brazil Issues Guide to Digital Safety Compliance

Brazil’s National Data Protection Agency (ANPD) published on Wednesday a new guide outlining online providers’ child-protection responsibilities under the Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

AEBN Publishes Popular Searches by Country for August, September

AEBN has released the list of popular searches from its straight and gay theaters, by country, for August and September.

2027 XBIZ Exec Awards Nominees Announced for Adult Entertainment Edition

XBIZ is pleased to announce the nominees for the adult entertainment industry edition of the 2027 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony on Friday, Jan. 8, in conjunction with the XBIZ 2027 event series.

Pineapple Support to Host 'Effective Parenting' Support Group

Pineapple Support is hosting a free online support group for performers with children.

Show More