AUSTRALIA — Australian adult retailer AdultShop.com has teamed up with Lovehoney and Calvista to hold a party to celebrating the launch of Coco de Mer Pleasure Collection toys products in Australia.
The launch parties were held in Perth and Tasmania in stores featuring special window displays as well as raffle prizes, canapes and champagne. Calvista also gave a presentation on the Coco de Mer brand and products.
Calvista Australia and New Zealand have been the exclusive distributors of Lovehoney’s Coco de Mer Pleasure Collection since November.
Retailers who agree to list the sex toys, oils and candles will become part of an exclusive group of stores worldwide that will be visited personally by Calvista and/or Jade Bawa, sales executive for Australia at Lovehoney for brand-geared and bespoke product training.
Calvista General Manager Roger Sheldon-Collins said, “The Coco de Mer Pleasure Collection is truly something else. There isn't another brand quite like it on the market, and we are delighted to have partnered with AdultShop.com to organize launch parties highlighting how truly unique and exquisite these products are. The parties were a huge success and AdultShop.com was inundated post-party.”
AdultShop.com Sales Manager Mia Lisani said, “AdultShop.com is extremely proud to be the stockist for the Innaloo, Western Australia and Moonah, Tasmania stores. The entire Coco De Mer range is exquisite; both stores look stunning, with gorgeous wall skins, display cabinets and window displays highlighting the products. The launch parties were huge successes, with some of our best customers enjoying the introduction to such a beautiful range.”
Bawa said, “We love supporting retailers with their events. The store looked amazing and we are really pleased there has been lots of interest in Coco de Mer.”