BROOMFIELD, Colo. — Eldorado Trading is now carrying Verséa Wellness Center products in partnership with Doc Johnson.
"With U.S. demand for at-home testing products projected to grow to $11.6 billion by 2030, this wellness center display is a new market, bringing healthcare into the adult sexual health and wellness industry," said a rep. "By broadening the adult retail shopper’s view of the type of products and services that could be conveniently available for them, this display should efficiently expand the adult retailer’s share of wallet opportunity compared to retail competitors."
The wellness center display features an emergency contraceptive morning-after pill, a six-panel at-home drug test, a pregnancy test and an ovulation test.
"I’ve long believed that home-use diagnostic tests should be standard in adult stores, so I’m truly excited for Doc Johnson to launch this new vertical," said Doc Johnson VP of Sales and Marketing Scott Watkins. "Our community of adult retailers offers a shame-free safe place to be educated and serviced, so I believe having these health-and-wellness products in an environment where consumers already feel comfortable will be beneficial to many."
Added Eldorado VP Preston Garland, "Eldorado believes strongly that providing access to the Verséa products allows our customers to continue being integral parts of their communities by providing access to important sexual wellness and health products."
For more information, visit Eldorado.net.
