Alexander Institute Named Joydivision Master Distributor

Alexander Institute Named Joydivision Master Distributor

LOS ANGELES — Alexander Institute is now exclusively representing Joydivision in the U.S.

All Joydivision products are made in Germany. Its collection includes the Xpander anal stimulator, Drive male performance products and Joyballs, which are all made from Silkomed.

Silkomed is a high-quality nonporous material that can be used with all lubricants, including water and silicone-based, and is hypoallergenic, and dermatologically and clinically tested. Along with the expanded medical-grade Joystick line, other items include WARMup and Femme Fatale luxury class of dermatologically and clinically tested massage oils.

Joydivision launched in 1994 with The Loveswing, and expanded with an extensive line of lubricants and innovations like the premium quality vibrator Joystick.

All Joydivision products are now exclusively distributed by Alexander Institute, producer of one of the world’s largest sex education series, available on DVD and VOD, and publisher of a number of books for lovers. The company’s instructional programs are for couples and singles who want to enhance their sex life. World-renowned sex therapists, educators and best-selling authors develop Alexander Institute’s erotic and informative series, featuring real couples in real situations.

“The cooperation of these two intimacy industry giants provides exciting new opportunities for marketing and sales of both extensive lines,” the company said.

Joydivision products are available from ECN, Eldorado, Entrenue, Holiday Products and Williams Trading.

The latest products from Joydivision will be shown at the Alexander Institute booth at ANME, located in the main hall, booth 87.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lovense Debuts 'Velvo' Rabbit Vibe

Lovense has introduced Velvo, a rabbit vibrator with 360-degree rolling beads.

Svakom Featured on 'Naked Warm Up'

Svakom is featured in a new episode of “Naked Warm Up” on the Czech Republic's Óčko TV.

Orion Debuts 'RC Strapless Strap-On' Vibe From 'Javida' Line

Orion Wholesale has introduced the new RC Strapless Strap-On With Flicking Tongue vibrator from its Javida line.

Woodhull Survey Reveals Concern Among Sex Educators Over AV Laws' Impact on Access

A national survey of sex educators by the Woodhull Freedom Foundation found that a majority of sex educators and sexual health professionals are concerned that age verification (AV) laws will negatively impact access to information and resources.

Metro Distributors Taps Nancy Cosimini for Sales Account Manager

Metro Distributors has hired industry veteran Nancy Cosimini as its newest sales account manager.

OTouch Debuts 'YU-BattleHelm' Vibe Set

OTouch has introduced its YU-BattleHelm couples vibrator set.

Orion Debuts 'G-Spot Vibrator With Rotating Tickler' From Sweet Smile Line

Orion Wholesale has introduced the G-Spot Vibrator With Rotating Tickler from its Sweet Smile line.

CalExotics Expands 'Connect' Line

CalExotics has expanded its app-controlled Connect line with three new products, Explorer, Warming Wand, and Advanced Probe.

JO Debuts 'Vitalize' Skincare Line

JO has introduced its new Vitalize collection of skincare products.

Group C CEO Helena Catoir Collaborates With Pierre Woodman on 'Woodman Casting' Game

Helena Catoir, CEO of board game company Group C, met with casting director Pierre Woodman to discuss the upcoming release, “Woodman Casting X — The Game.”

Show More