BARCELONA — ExoClick has announced the addition of five new features to its native advertising option and has extended its 50 percent cash-back promotion throughout the month of May.
The updates include new features for publishers such as custom CSS for more control over the widget’s appearance so that it fits within the site design; custom text alignment for the ad’s title and description, and a custom text style (bold and underline) for both normal and hover behaviors.
New features for advertisers include image cropping, where advertisers can set the cropping anchor point for each native image they upload, ensuring that the best part of each image will remain visible if it has to be cropped: vertically, horizontally or both; and a Smart CPM option.
To celebrate these new features ExoClick has extended its cash-back promo for each advertiser that spends 1,000 USD/EUR or more on ExoClick’s native advertising format during the month of May 2017, will receive 50 percent back on the total amount they invested, which can then be spent on ExoClick traffic during June 2017.
“Our native advertising format is performing extremely well on our network and these additional format improvements are designed to help clients fully maximize the format’s potential,” explains ExoClick CEO Benjamin Fonzé. “For this reason, we have extended our 50 percent cash-back promotion to advertisers [who] take advantage of this promotion to really fine tune and optimize their native ad campaigns and enjoy the benefits of this high CTR format.”
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