“This is our first time sponsoring TEA and we couldn't be more excited,” said Jamie Rodriguez, Flirt4Free’s director of product. “We've made a ton of updates in the last year to give more visibility to trans models on our network and to provide more opportunities for trans fans to engage with them.
“We're looking forward to being on the floor meeting new people and seeing who takes home the coveted awards.”
Steven Grooby, who founded Grooby Productions, which puts on the TEAs, said: “Flirt4Free is one of the longest running companies in the industry and we're very excited to have them sponsoring the show this year.”
“They have always had transgender models on their cam sites so it's a great match up and I'd like to thank them for supporting the models by their participation in our awards weekend,” Grooby said. “I look forward to welcoming them to the show.”
Flirt4Free, founded in 1996, now has more than 100 million unique viewers every month.
The TEAs (also known as the Transgender Erotica Awards), now in its ninth year, celebrates the accomplishments of the trans adult industry and its performers.
The TEAs are now a three-day event that includes a pre-party, fan convention and awards program.
The 2017 TEAs will be hosted by viral sensation and TEA Lifetime Achievement winner TS Madison at the Avalon in Hollywood, Calif.
The pre-party will be held on March 3 at the Bardot, the fan convention will be held on March 4 at the Avalon and the awards will be held at the Avalon on March 5. The Avalon and its connecting property, the Bardot, are located at 1735 Vine St., Hollywood 90028.
Discounted pre-sale tickets are available for purchase at TheTEAShow.com.