Classic Erotica Supports Retailers for Breast Cancer Awareness Month

Classic Erotica Supports Retailers for Breast Cancer Awareness Month

PENNSAUKEN, N.J. — Wholesale distributor Williams Trading Co. announced today that Classic Erotica will offer marketing and merchandising support for every brick-and-mortar adult retailer participating in Breast Cancer Awareness during the month of October.

Classic Erotica is eager to create retail excitement generated through a retail merchandising contest and gift with purchase with a minimum order now until Oct. 31, said Janette Bilodeaux, Williams Trading’s director of marketing.

“Classic Erotica is a wildly popular brand among women so it makes perfect sense to show our retailers support this October,” Bilodeaux said. “Our products make women feel pretty, sexy and confident. This is so important to anyone struggling with breast cancer or recovering from it.”

Retailers are encouraged to send in pictures of their Breast Cancer Awareness support using promotional signage Classic Erotica provides them. The winning store will receive a gift basket of Classic Erotica products for all store employees.
 
“During the month of October, Williams Trading is preparing a promotional blitz,” said Scott Dantis, Williams Trading’s director of sales and marketing. “Our sales team will collect photos and stories to share with all of you. Our website, WilliamsTradingCo.com, will turn pink for that month and we encourage our adult industry partners to do the same.”

For Classic Erotica ordering and product information and to participate in the promotion, call (800) 423-8587 or email sales@williams-trading.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ProDx Health Introduces 'Assured MoFi ID' Testing Program

ProDx Health has introduced its new Assured MoFi ID Program for testing.

Eye of Love Expands 'Bloom' Collection

Eye of Love has introduced two new perfume oils from its Bloom collection.

Nobü Adds to 'Essentials' Collection

Nobü is expanding its Essentials collection with three new pleasure products.

Like a Kitten to Release 'Adventure Collection'

Pleasure brand Like a Kitten has announced that it will debut its new Adventure Collection on July 15.

Full Circle Debuts New Bullet Vibes

Pleasure brand Full Circle has introduced a new range of bullet vibrators.

Magic Silk Debuts 'Butterfly Fantasies' Collection

Magic Silk has introduced its new Butterfly Fantasies line of intimate wear.

Orion Debuts 'Vipepad' Ride-On Vibrator

Orion Wholesale has introduced the latest edition of its Vibepad ride-on vibrator.

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Show More