SLOUGH, England — The Reckitt Benckiser Group (RB) has signed an agreement to acquire the condom and lubricants business of Hypermarcas, a leader in Brazil’s pleasure products sector.
Hypermarcas manufactures the Olla, Lovetex and Jontex brands, making it Brazil’s leading manufacturer of condoms. Hypermarcas is based in São Paulo, the largest city in Brazil.
The acquisition is subject to regulatory approvals.
Headquartered in Slough, England, RB specializes in health, hygiene and home products and is active in more than 60 countries.
RB was formed in 1999, when the UK-based Reckitt & Colman merged with the Netherlands-based Benckiser. RB’s array of products has ranged from Durex Condoms to the air freshener Air Wick.
For more information, visit RB.com or Hypermarcas.com.
