Sheri's Ranch: Virtual Reality Won't Impact Brothel Industry

Sheri's Ranch: Virtual Reality Won't Impact Brothel Industry
LAS VEGAS — As legal brothel Sheri's Ranch prepares for a surge in customers from the 2016 Consumer Electronics Show (CES), it is also bracing for the growing threat of VR in the sexual marketplace, as the technology becomes increasingly influential at CES.  
 
On the official blog of Sheri's Ranch, company spokesperson Jeremy Lemur examined the rising popularity of VR sex. He discusses the front-and-center attention CES is lavishing on the futuristic technology, which has expanded its showroom floor space by 77 percent since last year's event.
 
"How might this technology affect Nevada’s brothel industry in the next five to ten years?" wrote Lemur. "Since virtual prostitution wouldn’t be illegal or unsafe because the participants aren’t really having sex, will a Nevada brothel’s secure, legal setting and reputation for an STD-free environment become irrelevant in the future world of VR technology?"
 
While proponents of VR argue that the convenience of simulated sexual satisfaction via holographic 3D porn and teledildonics trumps a personal encounter, Sheri's Ranch regular Marly disagrees. "I think it will take more than a sex simulator to put me out of business, mainly because I offer so much more than sex," she said, maintaining that VR sex cannot replicate human bonding. "We offer real intimacy, not the illusion of intimacy."
 
"Real sexual relations lead to real relationships with real women," said Red Diamonds, a Sheri's Ranch courtesan. She added that women in her profession can help men enjoy a richer and more satisfying sex life. "Virtual reality couldn't teach a man what I could teach him."
 
While Sheri's Ranch courtesan Amber Lynn concedes that virtual sex may offer certain advantages over visiting a legal brothel, she asked, "But at what cost? Sex that comes so effortlessly will eventually become passionless and mundane. People will forget how gratifying and exciting a genuine tryst can be."
 
"Many adult entertainment entities, including Nevada’s brothels, have their eyes keenly focused on CES 2016 as they anxiously await announcements about the latest VR technology that could propel sex-for-money businesses into uncharted territories," wrote Lemur.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pineapple Support Taps Athena Bellamy as Brand Ambassador

Pineapple Support has named Athena Bellamy as its newest brand ambassador.

Reptyle Launches Cross-Site Special Event 'The In-Laws'

Reptyle is launching a new cross-site special event on its TeamSkeet, MYLF, Swappz, and Family Strokes imprints, titled "The In-Laws."

AV Bulletin: Health Warnings, VPNs and Exemptions

Since the Supreme Court’s decision in Free Speech Coalition v. Paxton, more state age verification laws have been introduced around the United States, as well as at the federal level and in other countries. This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Jade Venus, Little Puck & Olivia Jay Star for Transfixed

Jade Venus stars with Little Puck and Olivia Jay in the latest release from Transfixed, titled "The Great Ladies' Taste-Off."

Cassie Del Isla Performs Her Final DP for DFXtra

Cassie Del Isla has performed the last DP of her career alongside Will Tile and Goldey in a new scene from DFXtra, titled "Getting the Job Done."

Kendra James, Evie Christian Headline 'Lesbian Step-Daughters 9'

Kendra James and Evie Christian topline “Lesbian Step-Daughters 9” from Girlfriends Films.

Sophia Locke Stars in Latest From Spankbang Gold

Recently crowned XMAs MILF Performer of the Year Sophia Locke stars with Ten Against in the latest release from Spankbang Gold, titled "Fuck a Fan."

Stacy Lynn Returns to Grooby in New TGirl40 Release

Stacy Lynn stars with Juan Dadon in the latest scene from Grooby paysite TGirl40, titled “The Strength Below.”

Anissa Kate Headlines 'Working Girls 3' From Reality Junkies

Anissa Kate toplines the third volume of "Working Girls" from Mile High Media studio imprint Reality Junkies.

Lucy Mendez Makes Her Immoral Debut

Lucy Mendez has made her debut for Immoral Productions, alongside Charlie Dean and Matt Bird.

Show More