Entrenue Now Offering E.L. James’ New ‘Grey’ Novel

PHOENIX — Entrenue has introduced to adult retailers “Grey,” the new, steamier addition to the “Fifty Shades” series written by best-selling author E.L. James.

The latest in Entrenue’s collection of written erotica, “Grey” re-tells the first novel in the trilogy from the point of view of the series’ protagonist, Christian Grey.

Officially released June 18, Grey’s fictional birthday, “Grey” sold more than 1 million copies in four days, matching the sales of the original groundbreaking trilogy.

“We’re delighted to bring the latest offering from the carnal and creative mind of E.L. James to eager readers everywhere,” Entrenue President Joe Casella said. “‘Fifty Shades of Grey’ changed the landscape for our entire industry — and the sexual lifestyles of couples worldwide — and we’re eager to see what opportunities the sequel opens up this time around. With steamier scenes and an even deeper look into the characters’ intimate lives, ‘Grey’ will no doubt inspire another surge in BDSM sales that’ll leave a lasting impression on us all.”

To place an order, call (800) 368-7268, email info@entrenue.com or visit Entrenue.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Hankey's Toys Introduces 'Big Pop Mushroom,' 'Xtra-Small Series IV' Dildos

Hankey's Toys has debuted its Big Pop Mushroom dildo and the new Xtra-Small Series IV line of dildos.

Brent Aldon, Erik Vasquez to Co-Host Retail Edition of 2026 XBIZ Honors at Avalon Hollywood

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will co-host the 2026 XBIZ Honors, set for Jan. 11 at Avalon Hollywood in Los Angeles.

Kiiroo Introduces New Argenta Stroker

Kiiroo has debuted the new Feel Argenta stroker sleeve from its FeelStar line.

Howl Launches New 'Ambassador' Referral Program

Wellness brand Howl has launched its Ambassador referral sales program.

Womanizer Unveils 'Next Duo' Vibrating Air Pulse Massager

Womanizer has introduced its Next Duo vibrating air pulse massager.

Orion Debuts 'Double Vibrator' From Couples Choice Line

Orion Wholesale has introduced the Double Vibrator from its Couples Choice line.

Orion Debuts 1st Christmas Collection From Cottelli Lingerie Line

Orion Wholesale has introduced the first Christmas Collection from its Cottelli Lingerie line.

Honey Play Box Introduces 'Vibrosa' Egg Vibe

Honey Play Box is debuting its new Vibrosa app-controlled egg vibrator.

ProDx Health Joins The Play as New Testing Partner, Launches 'Play Safe' Kit

ProDx Health has joined lifestyle organization Play LA as its new testing partner and marked the partnership with the launch of its Play Safe kit.

Cliterature Introduces Pleasure Products Collection

Cliterature has expanded its collection with new vibes, all packaged in the brand's book-shaped boxes.

Show More