Entrenue Now Offering E.L. James’ New ‘Grey’ Novel

PHOENIX — Entrenue has introduced to adult retailers “Grey,” the new, steamier addition to the “Fifty Shades” series written by best-selling author E.L. James.

The latest in Entrenue’s collection of written erotica, “Grey” re-tells the first novel in the trilogy from the point of view of the series’ protagonist, Christian Grey.

Officially released June 18, Grey’s fictional birthday, “Grey” sold more than 1 million copies in four days, matching the sales of the original groundbreaking trilogy.

“We’re delighted to bring the latest offering from the carnal and creative mind of E.L. James to eager readers everywhere,” Entrenue President Joe Casella said. “‘Fifty Shades of Grey’ changed the landscape for our entire industry — and the sexual lifestyles of couples worldwide — and we’re eager to see what opportunities the sequel opens up this time around. With steamier scenes and an even deeper look into the characters’ intimate lives, ‘Grey’ will no doubt inspire another surge in BDSM sales that’ll leave a lasting impression on us all.”

To place an order, call (800) 368-7268, email info@entrenue.com or visit Entrenue.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

SinParty Integrates Vibe-Connect Creator Engagement Tools

Creator platform SinParty has partnered with Honey Play Box to add the pleasure brand's Vibe-Connect creator engagement tools.

Hankey's Toys Debuts DiYardieULuv2H8 Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of creator DiYardieULuv2H8.

Blush Expands 'Avant' Line

Blush has introduced two new dildos from its Avant Collection.

Male Power Expands 'Sassy Lace' Collection

Male Power has expanded its new Sassy Lace collection of men's underwear.

Adam & Eve, We-Vibe to Launch Pop-Up Tour

Adam & Eve and We-Vibe have partnered for the nine-city “Experience an Ourgasm” pop-up tour, kicking off July 18.

Salorein Debuts 'Sabrina' Suction Torso

Pleasure brand Salorein has released its new "Sabrina" suction torso.

Toendi Debuts 'Pandora' Stimulator

Toendi has unveiled its new Pandora clitoral stimulator.

Beisar Introduces 'Phantom' Dildo

Beisar has debuted its Phantom fantasy dildo.

Full Circle to Debut New Pleasure Products at ANME

Full Circle will introduce its new AI companion love dolls and head-equipped torso dolls at ANME trade show, running July 12-15 at the Burbank Marriott.

Our Erotic Journey Rolls Out Store Locator Site Feature

Our Erotic Journey (OEJ) has debuted its new Store Locator feature on its website and app.

Show More