ExoClick Launches New Ad Network Admin Panel

BARCELONA, Spain —  ExoClick today announced the launch of Version 3 of its ad network admin panel.

The company said the update has several major enhancements and new analysis tools giving advertisers and publishers access to ”big data” statistics. Clients can see detailed and segmented information regarding their traffic sources and conversions, enabling them to further optimize their campaigns, platforms and revenues.

The new admin panel provides a range of precise reporting tools to analyze clicks, impressions, click-through ratios, eCPM, ad zones, earnings and costs which can then be filtered by: date (today, yesterday, this month, last month and custom dates), country, variation, site, device, operating system, browser, language, category and mobile carrier.

Each analysis is displayed and sortable via columns and segmented pie charts allowing quick data overviews. Clients can carry out CSV data exports to excel sheets for detailed reporting.

In order to implement these enhancements, ExoClick noted that its propriety ad platform now has statistics with data refreshing every 60 seconds, enabling clients to see their budget spend and conversions close to real time while running campaigns.

Additionally, the admin panel is now available in English, Spanish, French, German, Russian, Italian and Portuguese.

”This comprehensive version update is part of an ambitious development plan. We have invested significantly in hardware and technology to seamlessly migrate all of our systems to a new big data infrastructure. ExoClick’s advertisers and publishers now have unprecedented access to big data sources, giving them the highest level of flexibility and knowledge both in terms of campaign targeting and publisher platform performance,” CEO Benjamin Fonzé said.

He added, “Transparency has always been one of ExoClick’s core values. We want to give our clients all the tools and data they need to increase their revenues and run their businesses successfully. This is only the first step of many new features that will be released in the coming months.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

New Creator Directory 'TrustyFans' Launches

TrustyFans, a new directory for creators, has officially launched.

Corey Silverstein to Host Webinar on 'SCOTUS Age Verification Ruling'

Where Does Age Verification Go From Here," to livestream July 10 at 4 p.m. (EDT).

FSC Publishes Guidance on Google Analytics Lawsuits

The Free Speech Coalition (FSC) has published guidance on how adult websites can protect themselves in the wake of several consumer class action lawsuits filed against sites for using Google Analytics.

BranditScan, CreatorTraffic Partner for 'Creators & Agencies' Initiative

BranditScan and advertising network CreatorTraffic have partnered for an initiative to help creators and agencies generate traffic and protect their content.

Teasy Agency Joins Pineapple Support as Supporter-Level Sponsor

Teasy Agency has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

Aylo, Pineapple Support Partner for Mental Health Video Series

Aylo has teamed up with Pineapple Support to create a safety video series aimed at educating performers and creators about mental health.

Ofcom Investigates FTV Sites for Possible AV Noncompliance

U.K. media regulator Ofcom is investigating First Time Videos, which operates the sites FTVGirls.com and FTVMilfs.com, for possible failure to comply with age assurance requirements under the Online Safety Act.

Stalwart Defender: Jeffrey Douglas on 30 Years Fighting for Free Expression

“If you had told me in 1995 that I would be on the FSC board for 30 years, I would have laughed out loud,” says Jeffrey Douglas.

FSC Publishes Analysis of Federal Trade Commission Event Promoting AV

Free Speech Coalition (FSC) has published an analysis of a Federal Trade Commission (FTC) event held this week that promoted age verification among other forms of speech regulation.

GirlsDoPorn Owner Michael Pratt Pleads Guilty to Sex Trafficking

Michael Pratt, former owner of the rogue website GirlsDoPorn, pleaded guilty in the U.S. District Court for the Southern District of California on Thursday to sex trafficking and conspiracy to commit sex trafficking charges, according to a report by City News Service.

Show More