Sam Godfrey Joins New Temptations

UNITED KINGDOM — New Temptations — the U.K. distributor of Dreamgirl Lingerie — has tapped Sam Godfrey for the role of sales executive.

Godfrey formerly served as the operations director for U.K. distributor Planet Earth Logistics.

“My main aim is to help our customers grow and develop into 2014, providing online and offline support using my nine years of industry knowledge,” Godfrey said. “I am really excited by the new challenge and enjoying being hands on again.”

According to the company, Godfrey joined the company at the beginning of November, and in her role, she will be out in the field, visiting new and existing customers.

“We are excited to have Sam on board at New Temptations, and alongside Faye (Metcalfe) we have a great sales team in place and we are looking forward to a successful New Year,” said Gina Sproson, managing director of New Temptations.

Godfrey may be reached via email at