Sears Has Discreet Online Adult Store

CYBERSPACE — One-stop tool and appliance megashop Sears has quietly added adult lingerie and fetish wear to its online store. Yes, the iconic 1950s strip mall anchor now operates a virtual sex shop.

A blogger for Jezebel noticed an unlikely link on Sears.com, one that led to a page featuring a men’s adjustable leather harness.

But the male harness is only the beginning: visit that page and you will be directed to related links that, in sum, represent Sear’s understated adult shop. Adjacent to the harness link is a leather “spanking skirt.” Scroll down and you will find a leather collar with pre-attached chains.

As Business Insider reporter Jim Edwards pointed out, it appears that at some point Sears decided to carry the complete brand line of Elegant Moments, a company best-known in the mainstream world for its Halloween costumes, but equally accountable for a range of sexy lingerie and adult toys.

Sears made no formal announcement about the addition of Elegant Moment’s racier products and does not advertise an adult section as a main category on its website’s homepage.

Perhaps this is Sear’s latest attempt at company survival; After all, Edwards notes in his report that hedge fund investor Eddie Lampert has been trying to save the ailing business for years.   

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lovense 'Lush Mini' Spotlighted on Wired.com

Lovense’s Lush Mini has been spotlighted on Wired.com.

Autoblow Introduces AI Companions With Device Interface

Autoblow has debuted a new series of AI companions that can control the Autoblow Ultra stroker.

Motorbunny Expands 'Grip' Line With 'Fleshlight' Attachment

Motorbunny has added a new Fleshlight-compatible attachment to its Grip line of sex machine attachments.

AV in Focus: A Guide to Unlocking Compliance With Clarity

The age verification era isn’t coming — it’s here. Laws are already on the books in numerous U.S. states, as well as in the U.K., France and beyond.

Canadian Privacy Commissioner Endorses National AV Bill

Philippe Dufresne, privacy commissioner of Canada, has voiced support for a bill that would impose fines of up to $500,000 on adult sites that do not implement age verification for Canadian viewers.

Ricky Johnson Launches 'Ricky's Resort' Through YourPaysitePartner

Ricky's Room studio honcho Ricky Johnson has launched his latest site, RickysResort.com, through YourPaysitePartner (YPP).

Orion Unveils 3 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced three new styles from its Noir Handmade line.

Industry Attorney Paul Cambria Retires After 50 Years of Practicing Law

After more than a half-century in practice, during which he provided the defense in some of the adult industry's most notable legal cases, attorney Paul Cambria has retired.

A Look at the Growing Business of Artificial Companions Powered by AI, Advanced Materials

Step into any adult expo or consumer forum thread today and the evidence is unmistakable: the sex doll category is in the middle of a full-scale transformation.

2026 XMA Nominations Party Set for Nov. 19 in Hollywood

The 2026 XMA nominations reveal party will take place at Keys on the Sunset Strip on Wednesday, Nov. 19, with red-carpet arrivals starting at 8 p.m.

Show More