Lila Gray

VANCOUVER, B.C. — Online sexuality boutique has launched House of Bloom, an exclusive membership community that offers users access to curated women’s sexual health and wellness content, member pricing on top-reviewed sex toys and erotic tips and techniques.

Bloom says it helps helps women “bloom” by learning about and loving their bodies and themselves by becoming informed and “simply enjoying themselves.”

“The House of Bloom community is unique from other memberships, as the content is targeted towards women in the prime of their lives,” Founder and CEO Jillian Bice said. “We offer a fresh viewpoint on all sexual matters to empower women to enjoy and embrace the new sexual revolution."

She added that’s Bloom’s mission was to “change the way women think about and talk about sex.”

By choosing one of three membership packages, House of Bloom members automatically receive member-pricing on Bloom products, events, webinars, promotions and consultations with the site’s in-house sex therapist, a $10 coupon for referring a friend; a chance to win the Toy of the Month; a subscription to the Bloom e-Newsletter; and a free welcome gift (with an annual subscription).

The first 1,000 who join will become members of the House of Bloom Founders’ Circle and receive 20 percent off all shopping for 30 days.

The site’s bright color motif of bold Springtime pinks, blues, yellows and greens captures the essence of its name.

The current featured product is Shiri Zinn’s cupcake, a soft silicone vibrator with a “cherry” on top. The SmartGirls’ Sex Tip of the Week suggests that women seeking “sexy summer skin” rub their exfoliated skin with coconut oil.   

To reserve a subscription or check out what the site has to offer, visit