Poll: Adult Entertainment Industry Confident in Defeating Measure B

LOS ANGELES — With Election Day now only five days away, the adult entertainment industry appears confident that Measure B, the so-called “Safer Sex” ballot initiative that would require mandatory condom enforcement for adult films, will be defeated, according to the preliminary results of a new industry poll conducted by media organization XBIZ.

XBIZ asked industry members, “Do you expect L.A. County's Measure B to pass?” As of 4 p.m. Thursday, 59% had responded “Yes,” and 41% said “No.” The results are based on responses from members of XBIZ.net, the adult entertainment industry’s leading social network.

Known officially as the “County of Los Angeles Safer Sex In The Adult Film Industry Act,” Measure B would also require producers of adult films to obtain a public health permit from the L.A. County Department of Public Health and pay a permit fee sufficient for necessary enforcement.

The major proponent of the Measure is the AIDS Healthcare Foundation (AHF), whose outspoken president, Michael Weinstein, maintains that the Measure would mandate porn producers to “comply with existing health and safety laws including condom use in the films they produce — and there will be no cost to taxpayers, as enforcement will be covered by permit fees paid by the producers.”

The debate about Measure B has been intense for the past two-plus months as the adult industry trade group Free Speech Coalition (FSC) and the No on Government Waste Committee have waged a passionate “No on B” campaign to counter the AHF ahead of the Nov. 6 vote.

The No on Government Waste Committee, which has received major funding from Manwin, is a coalition of business groups, entertainment industry firms, performers, healthcare professionals and community activists. It has garnered widespread support from several L.A. County business groups as well as major daily newspapers, saying that groups are opposed because of the already stringent testing program in place to protect adult film performers and what it calls a "blow to the region’s economy.”

“We think the XBIZ poll mirrors what we have been finding during this campaign which is once voters focus on Measure B they soon discover it’s an egregious example of government overreach, a job killer and saddles county taxpayers with a huge cost and no sure way of digging out should it pass,” said James Lee, communications director for the No on Government Waste Committee.

“It will export 10,000 jobs and over $1 billion in local tax revenue and economic activity to neighboring states all in pursuit of solving a problem that doesn’t exist. We feel confident voters will reject Measure B and the AIDS Healthcare Foundation’s misguided attempt of robbing people of personal choice.”

AHF’s Weinstein also was not surprised by the poll results.

“If 40 percent of Measure B supporters thought we were going to lose, I would be very worried,” Weinstein told XBIZ Thursday.

Weinstein and AHF say that Measure B is modeled on L.A. County’s health permit process for businesses such as nail salons, barbershops, tattoo and massage parlors and bathhouses.

According to AHF, currently there are 134 other categories of businesses or services that require a permit or license from L.A. County, and advocates from AHF and its affiliated For Adult Industry Responsibility (FAIR) group say that “it is not burdensome to require the adult film industry to get similar health permits.”

But the No on Government Waste Committee says that if Measure B passes it would require hiring of government employees to observe adult film sets as well as attempt to identify any commercial adult filmed activity in the county. According to the Committee, the L.A. County Department of Public Health estimates the initial startup costs for the program would be $300,000, with no idea of how effective permit fee collection would be if the program grew and expanded.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Matthew Meier Talks Confidence, Chemistry and Acclaimed Craft

Matthew Meier is riding high. At the 2025 Euro XMAs, he not only took home a Best Sex Scene trophy for the second year in a row, but was also crowned Male Performer of the Year.

Penthouse Names Liana Love November's 'Pet of the Month'

Penthouse Magazine has named model Liana Love as Pet of the Month for November.

Blake Blossom, Scarlet Skies & Sky Wonderland Star in Blacked Orgy

Blake Blossom, Scarlet Skies, and Sky Wonderland star with Isiah Maxwell, Jax Slayher, and Hollywood Cash in the latest orgy release from Vixen Media Group (VMG) studio imprint Blacked.

Eve Sweet on Turning Sexual Energy Into Crowning Glory

‘I was literally crossing my fingers,” says Eve Sweet, recalling the moment just before her name echoed through the Theater Amsterdam and she walked onstage to be crowned 2025 Euro XMAs Female Performer of the Year. “I was thinking, ‘Please, I worked very hard for this.’”

Octavia Red Makes Wicked Debut in 4th Installment of 'Viewer Discretion Advised'

Octavia Red has made her Wicked Pictures debut in the fourth scene from the studio's latest feature, "Viewer Discretion Advised."

OnlyFans Institutes Criminal Background Checks for US Creators

OnlyFans will screen creators in the United States for criminal convictions, CEO Keily Blair has announced in a post on LinkedIn.

Pineapple Support to Host 'Healthier Relationships' Support Group

Pineapple Support is hosting a free online support group on enhancing connection and personal growth.

Kimmy Kimm Lands Cover of Playboy Sweden

Playboy magazine’s Swedish edition has selected Kimmy Kimm as the cover model for its Nov. issue.

Lilly Bell Stars in Latest From Girlsway

Reigning XMAs Girl/Girl Performer of the Year Lilly Bell stars with Blake Blossom in “Roleplay with Me: The Case of the Canceled Party,” from Girlsway.

Madison Morgan Performs 1st Anal, Makes Elegant Angel Debut in 'Big Wet Asses 33'

Madison Morgan performs her first anal scene and makes her Elegant Angel debut in the thirty-third volume of "Big Wet Asses."

Show More