Formed in March, Four Play Entertainment is a collaborative effort by industry veterans Brett Drysdale, Thor Stevens, Tony Adonis and Brad Benton. The company will not produce adult content but will instead focus on projects such as “The Money Shot Report,” covering news and goings-on in gay adult entertainment.
The show is being anchored by Benton, a popular performer since 2001, who also will act as creative director. Benton will interview nominees, winners and attendees and give an insider’s look at everything happening behind the scenes.
Future episodes of “The Money Shot Report” will include “hard news of the week” as well as feature segments such as company profiles and celebrity reports.
While Drysdale said the long-term goal is to sell the show to a variety of end users, the Pilot episode is being funded through sponsorships and will be offered for free to video streaming sites such as NakedSword.com, Maleflixxx.tv and BadPuppy.com.
Drysdale is adamant that the show will not be a gossip vehicle.
“There’s enough of that stuff already out there,” he says. “Our goal is to report the news in an informative, entertaining and hopefully arousing way.”
Drysdale compared the formation of Four Play — whose founders include a former studio head, a performer, a director/producer and a marketing specialist — to the creation of United Artists in the 1920s.
“Fairbanks, Griffith, Pickford and Chaplin, all industry veterans, created United Artists so that they could better control their own work as well as their futures,” he said. “At the time, when the head of Metro Studios heard about their scheme, he said, ‘The inmates are taking over the asylum.’ I have no comment on our sanity, but we are definitely excited about having control over our own direction and creative decisions.”
Benton adds that he sees Four Play as a vehicle for gay adult production companies to reach a broader market by giving them the worldwide exposure.
“What I like about this venture is that it is innovative and offers something new,” Benton says. “I feel like it is an opportunity to give something back to an industry that has given me so much. I really think it is something that will blow everyone away.”